aaron agius

  • How To Fix User Experience (UX) Issues Before They Cost You Customers

    User experience (UX) is arguably the most important component of a website or app. Nielsen Norman Group explains that it impacts every single element, and factors in heavily to a user’s perception of a brand. This affects everything from engagement and purchasing decisions to conversions and your brand’s overall bottom line.

    Jeffbullas's Blog- 40 readers -
  • What It Really Takes to Get a 10/10 Facebook Ads Relevance Score

    Image via Pixabay. If you want an ad campaign to be profitable, it’s crucial that your ad is shown to the right audience. Your ad promoting beard oil might have the best copy, images and offer — but it will never convert well if it’s shown primarily to a female audience. The ad would be irrelevant, and you would receive a relevance score which reflects this.

    Unbouncein Social SEO- 15 readers -
  • 5 Brands That Prove Live Video Is The Future of Content Marketing

    By 2019, Cisco predicts that internet traffic from videos will make up 80% of all internet traffic worldwide. Thanks to the mass adoption of high-speed internet and in particular, mobile internet, a video is now the most powerful content marketing tool we have at our disposal. With compelling visuals and rich sounds, brands can use video to communicate their story and build ...

    Jeffbullas's Blogin Content- 11 readers -
  • 10 Product Page Split Tests To Increase Your Ecommerce Conversions

    In order to execute a successful pay-per-click (PPC) marketing campaign, a significant amount of split testing is typically involved. With Facebook ads, for example, you need to test the image, value proposition, call-to-action, headline, body text and audience for each ad. Because of the infinite number of combinations available to test, it often takes some trial and error b ...

    Jeffbullas's Blogin Paid Search- 13 readers -
  • 6 Useful Social Media Tools for Marketers

    Need some new social media marketing tools? Looking to save some time? New tools have recently emerged to meet the evolving needs of busy social media marketers. In this article, you’ll discover six tools that will improve your social media marketing workflow. by Aaron Agius on Social Media Examiner.

    Social Media Examinerin Social- 31 readers -
  • 10 Advanced Strategies for Driving Business Blog Engagement

    Your blog is a workhorse. Yes infographics and video are extremely popular at the moment, but a well written and informative blog that is consistently updated will never let you down. You know the stats: Websites that include a blog have 434% more indexed pages and 97% more inbound links Blogging is the main component of the content strategy for at least 45% of marketers ...

    Jeffbullas's Blogin Content Blogging- 21 readers -
  • Merging Two Blogs: Strategies for Content Success

    Maybe you have two separate blogs that deal with two elements of your overall business. Maybe you’re rebranding your business and need to rebrand your blog. Perhaps you recently acquired another company and want to incorporate its blog into your own. Or maybe you purchased a relevant domain for the SEO juice and need to transfer your existing blog to it.

    Content Marketing Institutein SEO Content Blogging- 32 readers -
  • 10 Questions to Ask Yourself When Your Conversion Rates Are Below Average

    Don’t wait until it’s too late. Check and maintain your conversion rates often, just like you would your car. Image via Shutterstock. A major faux pas I often see with conversion rates is that businesses only seem to to address them when alarms are triggered. Conversion rates require ongoing maintenance and should be regular focal points in your optimization and marketing efforts.

    Unbounce- 23 readers -