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  • SMS: How to Optimize and Grow Your Text Message Opt-Ins

    While other channels continue to be more popular, there’s one communication channel that continues to spectacularly outperform every channel when it comes to driving retail traffic, non-profit donations, and immediate engagement. That channel is sending a mobile text message via SMS. SMS Marketing Statistics Text messages via SMS have a read rate of 98% Tweet This! 9 out ...

    Marketing Technology Blog- 17 readers -
  • Are You Following these Text Messaging Best Practices?

    We’ve been watching the demand for our text messaging services gradually increase over the last year. The email inbox is clogged so marketers are looking to text messaging to provide a push message that’s timely with their offer. Text Message Marketing Best Practices covers 8 of the most important best practices that all businesses and organizations should follow when using t ...

    Marketing Technology Blog- 7 readers -