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0 Flares 0 Flares × Blogging is fast becoming an essential for businesses across a diverse range of sectors. Retail, I.T, travel, food & drink and entertainment brands have all done their fair share of dabbling in this commonly overlooked activity, and while some might be quick to rubbish the idea, it’s an undeniable fact that blogging has the potential to transform a brand.
2014 saw the world of social media take some new turns; some for better, others for worse. We’ve seen mobile use skyrocket; activity on social media during TV shows rise (according to research by Virgin Media) and the arrival of shopping via Twitter. But with the year coming to a close, it’s time to have a look at which of these social media trends will take centre stage in 2 ...
One of the benefits of social media is undoubtedly its immediacy and its timeliness. It gives the user a way to be present with their audience in almost any situation, sharing continuous information from wherever they are and enjoying ongoing discussions that can’t always be limited to a contained period.