- Our Blog
You wouldn’t propose to a complete stranger, would you? So why ask prospects for a commitment without first getting to know them a little? If your landing pages and web forms don’t bring in usable prospect data, how can you follow up with prospects and nurture them into qualified leads? How can you pass them to sales for further development? The struggle is real.
This is a guest post from Aleksandr Peterson, Technology Analyst at TechnologyAdvice. Recruiting is tough. Unless you’re on the Fortune 500 list, you probably don’t have hundreds of applications streaming in every week for a single opening, especially if it’s a high-level position with unique skill requirements (such as a front-end web developer). But that shouldn’t be surprising.