alfred lua

  • The Ultimate Guide to Instagram Analytics: Metrics, Insights, Tools, and Tips

    Instagram analytics are a key part of any Instagram marketing strategy. Without analytics, your Instagram marketing efforts can be a little hit-and-miss. How do you know if your Instagram marketing strategy is going well? How do you track your Instagram performance and improve your content? Analytics are after essential for answering your questions.

    Buffer Blogin Social- 32 readers -
  • The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

    As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Our team also covers a range of marketing disciplines from social media to community building, to press relations, to content marketing.

    Buffer Blog- 21 readers -
  • 20 Must-Attend Social Media Conferences in 2017

    Working on social media can be a little lonely at times, especially if you are working as a team of one. Imagine being around like-minded people who understand your daily struggles and learning from top professionals in the marketing world. Maybe even doing this while on a vacation! Social media conferences are the secret to all that.

    Buffer Blogin Social- 20 readers -
  • 11 Storytelling Formulas to Supercharge Your Social Media Marketing

    Legendary marketer, Seth Godin, describes marketing as “the art of telling a story that resonates with your audience and then spreads.” If you look at some of the biggest brands around, you might notice that they are often amazing storytellers. Apple tells stories of people challenging the norms Nike tells stories of people doing the impossible Airbnb tells stories of t ...

    Buffer Blogin Social- 29 readers -
  • 20 Creative Ways to Use Social Media for Storytelling

    Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection with consumers. But can we actually tell a story on social media? Is it possible to narrate a story with social media posts that are supposed to be short and sweet? It turns out there are many ways to use social media for storytelling! In this post, I ...

    Buffer Blogin Social- 31 readers -
  • 9 Powerful Time-Saving Tips to Help Grow Your Brand on Instagram

    With over 600 million users across the globe, Instagram is quickly becoming a focal point for businesses of all sizes who use social media. 600 million! That’s a huge number. And the impressive stats don’t stop there… Instagram is the fastest growing social media platform and around half of its user base (more than 300 million people) use it every day.

    Buffer Blogin Social- 27 readers -
  • How to Build an All-Star Social Media Team in 5 Steps

    We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills. So how do you go about building an awesome social media team? There are so many things to consider: ...

    Buffer Blogin Social How To's- 21 readers -