alisa meredith

  • How to Use Pinterest Board Sections

    Pinterest board sections, a way for Pinners to organize Pins within Pinterest boards, were released to all of us in November. Those among us with a passion for sorting and filing jumped right on it. What better way to find exactly what you want when you want it than by dividing up a board with hundreds of Pins into logical sections? For instance, my secret board with hair idea ...

    Tailwind Blog- 5 readers -
  • The Ultimate Pinterest Planner – Make This Your BEST Year on Pinterest

    Successful, profitable Pinterest marketing rarely happens by accident. Having a strategy, tools to optimize your time, and following a consistent routine are all vital to getting started, but over time, life tends to get in the way. And even though you might be getting traffic and leads from Pinterest, it’s easy to lose direction – Pinning without purpose and with no real aim.

    Tailwind Blog- 10 readers -
  • Blogging – The Foundation for Pinterest Marketing Success

    Big brands like Wayfair or Target use massive budgets to drive incredible amounts of Pinterest activity and sales without creating much content. Some of your competitors may as well. So what can a regular business or blogger do to compete? Blog. Creating blog content is something that any business can do, yet many don’t.

    Tailwind Blog- 14 readers -
  • 8 Instagram Ideas for a Profile that Pops

    Ever noticed that there are some accounts on Instagram you just HAVE to follow? I mean, even if you’re not into cats on Roombas (who isn’t, though?), there is SOMETHING about the account’s profile that draws you in and lets you know they’re going to brighten your feed every day. This is not an accident, my friends.

    Tailwind Blogin Social- 13 readers -
  • Pinterest Visual Search and Shopping – Just in Time for the Holidays

    Just in time to attract new holiday shoppers to your store – brick and mortar or online – Pinterest releases five new ways to find products and ideas using visual search. While we can all enjoy the fun discovery made possible with these releases, we’re going to take a look at how retailers and marketers can make use of them as well.

    Tailwind Blogin Social- 18 readers -
  • Pinterest is NOT a Social Network [Why it Matters to Marketers]

    In an interview with Fortune magazine, Pinterest co-founder Ben Silbermann said of the platform, “I think that’s a very different thing than a social network. The objectives of the two are different. On a social network, you upload photos for other people to like. Pinterest, on the other hand, is self-serving.

    Tailwind Blog- 10 readers -
  • Introducing Tailwind Tribes – Work Faster, Grow Faster Together

    Tailwind Tribes enables you to grow with other bloggers and marketers like you, while solving two key challenges that you face every day: Finding a steady supply of high-quality content to share, and Getting your content seen by the right people Over the past year, many of the world’s best-known bloggers and influencers have been collaborating in Tailwind Tribes to curate feeds of qua.

    Tailwind Blog- 11 readers -
  • How to Use Instagram Story Polls for Fun, Engagement, and Marketing

    Instagram Stories – little photo or video snippets of your life that disappear in 24 hours are perfect for sharing behind-the-scenes looks into your business or products. Now, Instagram Story Polls make it even easier (and more fun) to get more engagement and increase the reach of your content. Instagram Stories were already a powerful tool for increasing engagement, and if y ...

    Tailwind Blog- 14 readers -
  • How to Use Hashtags on Pinterest

    It wasn’t long ago that the answer to “How do I use hashtags on Pinterest?” was, “Don’t!” Pinterest told us that hashtags didn’t work the way people expected, they could be confusing, and using them may even harm your reach. But in September 2017, all that changed. Hashtags on Pinterest are now a must! How Hashtags Work on Pinterest Hashtags provide a whole new way to search on Pinterest.

    Tailwind Blogin Social How To's- 12 readers -
  • 11 Ways to Get More Instagram Followers

    It’s no wonder brands and influencers are interested in getting more Instagram followers. Instagram recently reached 800 million active monthly users – and the last 100 million were added in under six months! What are the 500 million active DAILY users doing on Instagram? Sure, we’re posting myriads of selfies, following Insta-celebrities and crazy-talented photographers.

    Tailwind Blogin Social EMail- 12 readers -
  • 6 Ways to Make Money on Pinterest

    Want to turn your passion for all things Pinterest into a money maker, or even a full-time business? There are several legitimate ways to do so from the comfort of your own home – or the coffee shop, or the bleachers at a Little League game! The “right” way for you to make money on Pinterest depends on how involved you want to be.

    Tailwind Blog- 11 readers -
  • How to Find, Join, and Pin to Group Boards on Pinterest

    Do you use Pinterest group boards in your marketing strategy? Would you like to get your Pins in front of more people? With just a few steps, you can find, join, and start Pinning to group boards for more Pin exposure and website traffic. What Is a Pinterest Group Board? Group, or collaborative boards, are owned by one Pinner who has given one or more other Pinners permission t ...

    Tailwind Blog- 10 readers -
  • Creating Real Instagram Engagement For Growth

    Has your Instagram engagement dropped recently? If so, you are not alone! Even some Instagram experts have noticed a huge decrease in likes and comments on their Instagram posts. And since we know it’s not a result of “Shadow Ban,” what exactly IS going on, and more importantly – how can we turn it around to keep our Instagram accounts active and growing? Instagram Engagement D ...

    Tailwind Blogin Social- 10 readers -
  • How to Use Pinterest for Your Blog

    Do you want people to find your blog, read it, love it, and share it? Of course you do! Well, then, you need to be using Pinterest to promote it. But, wait! “I don’t have a parenting, cooking, fashion, or fitness blog,” you say. Wellll, neither do we. Yet, Pinterest is the number two driver of social traffic to our site.

    Tailwind Blogin Social How To's- 15 readers -
  • Why The Tools You Use on Pinterest Matter

    Where would we be without our tools? No can openers or hair brushes, no WordPress or Tailwind? Lost. We’d be lost. Fact is though, as handy as can openers are, you wouldn’t use one to pound a nail (I hope!), you wouldn’t pull out your hammer to go rock climbing, or choose WordPress for storing passwords. Not only is using the wrong tool for the job inefficient, it’s also potentially dangerous.

    Tailwind Blogin Social- 16 readers -
  • Hashtags on Pinterest?

    Should I be using hashtags on Pinterest? For years, the answer was a resounding, “NO!” The explanation from Pinterest being that they don’t work the way people expect, are confusing, and could actually work against you by sending people to other Pinners’ content. Noted. That all changed this week.

    Tailwind Blogin Social- 18 readers -
  • Does it Matter When I Pin to Pinterest?

    Timing matters when it comes to comedy, cooking, and gardening, but what about Pinterest? And why do we ask? You see, when Smart Feed took over and changed Pinterest from a “show every Pin in the order it’s Pinned” platform to one guided by a complicated algorithm designed to make the feed more interesting and useful to us all, many of us suddenly felt empowered to binge Pin with abandon (YES!).

    Tailwind Blogin Social- 18 readers -
  • The Truth About the Instagram Shadow Ban – with Jenn Herman

    Yes – We are going there. It’s time to discuss … the Instagram Shadow Ban!!! Cue ominous music and announcer… “Ever since I started using (insert tool here), I’ve been Shadow Banned!” “Help! My engagement on Instagram has tanked! Have I been Shadow Banned?” “I’ve heard using the same hashtags over and over can get me Shadow Banned on Instagram.

    Tailwind Blogin Social- 22 readers -
  • How Does Pinterest Work? A Pinterest 101

    I’m so glad you asked! Pinterest works as a giant Pin board (think old-timey cork board with push pins) for all the ideas and products people like to save. Although it is often referred to as a social media channel, Pinterest is actually more of a search and discovery engine with a few social aspects. Oh, and it is a LOT of fun.

    Tailwind Blogin Social- 13 readers -
  • How and Where to Add Instagram Hashtags (Before or After Posting)

    Hashtags are a powerful tool for getting your content and business discovered on Instagram. Still, when we analyzed Tailwind member activity, we found that 27% are using two or fewer hashtags when various studies that show using nine or more is optimal for success. Could that be because Instagram is supposed to be pretty – and having all those hashtags in your caption is just ...

    Tailwind Blogin Social How To's- 22 readers -