alka du mont

  • How To Optimize PPC Campaigns That Are Limited By Budget

    December 7, 2016 In AdWords and Bing, getting alerted about paid search campaigns that are limited by budget are pretty commonplace. If I had a nickel for all the campaigns I have seen that were limited by budget, I would ask “where are these coins coming from and can we talk about 2016 inflation?” When you think of these budget limitations, you might feel inclined to inte ...

    PPC Heroin Paid Search How To's- 7 readers -
  • Embracing The Dark Side Of Negative Keywords

    November 3, 2016 I have been waiting for a long time to tell you about my dark side. I don’t want you to be scared and you don’t have to send a tweet of concern to @JeffAllenUT, but let’s talk about my love of negativity. Negative keywords, that is! In this post we are going to talk about all things negative: What are negative keywords? How can we find negative keywords? ...

    PPC Hero- 14 readers -
  • Use The AdWords Reports Tab With Authority

    September 26, 2016 When I talk to people in any industry about reporting, after I pause for the obligatory deep sigh, the most common response I get is, “there is just so much information.” We have all been there, drowning in a sea of numbers and not sure how to best answer the questions that have been asked of us.

    PPC Heroin Paid Search- 8 readers -