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As content rages as king and social its queen, LinkedIn harnessed the power content brings to enlighten, inform, and inspire. This post will highlight t ...
Nearly 20 percent of websites worldwide are hosted by WordPress, and nearly 20,000 WordPress posts are published each day. These posts are not just from basement bloggers. In fact, business sites are five times as likely to use WordPress than news sites, and the top 48 percent of Technorati’s former top-100 blog list use WordPress.
Diffbot, a California-based startup that helps identify and organize unstructured data across the Web though through computer vision, machine learning, and artificial intelligence recently got financial backing. The venture fund behind Bloomberg, Bloomberg Beta, recently invested $500,000 Diffbot to help expand the company’s technology.
Google confirmed yesterday that businesses who have not not logged into their “Google My Business” account may risk losing their verification. Google’s Jade Wang made the following statement yesterday: In some cases, we may contact Google My Business users via email to confirm that they are still actively managing a business page.
Facebook business page owners now have another tool in their toolkit: “Saved Replies.” This new feature allows page owners to save canned responses (messages) to use when communicating to Facebook users. Saved Replies is available through the messaging interface on Facebook pages. Page admins can create, iterate, and save customer replies.
Have you ever tried to click on a Pinterest pin in hopes of making a direct purchase? Or, on the flipside are you an e-commerce company who has hoped and dreamed of selling your goods via Pinterest? Now you can soon do just that. Pinterest will announce today during a press conference “Buyable Pins”, where users can purchase items directly on Pinterest.
Now you can express your emotion and add a little more humor to your Newsfeed… Facebook now supports GIFs. Facebook issued the following statement to TechCrunch earlier today: “We’re rolling out support for animated GIFs in News Feed. This is so you can share more fun, expressive things with your friends on Facebook.
The Google developer conference, Google I/O, is underway in San Francisco, featuring a lineup of design-focused content for developers and designers. Today is rounding out to be a showstopper, from Google Maps Offline to the Google Now enhancements and Apple Pay rival Android Pay. We swept the interweb to provide the best updates and news from the conference.
The online juggernaut otherwise known as BuzzFeed announced today their launch of the “BuzzFeed Open Lab for Journalism Technology and the Arts.” This listicle-happy journalism company will host a “competition” to discover tools and technology to advance digital journalism and media. The selected tools and technology will become available to the masses as open-source data.
The Merriam-Webster Dictionary recently announced its expansion of 1,700 words. The recent updates reflect commonly looked-up words; many technology and web-related terms hitting this year’s list. “Emoji,” “photobomb”, “sharing economy”, “meme,” “click fraud,” and “click-bait” were among the added words.
Twitter today announced Periscope, an app that streams live video directly to your Twitter feed, is available on Android devices. “After a debut on iOS early this year, the company’s Android app development under former Twitter for Android developer Sara Haider went full-steam on bringing Periscope to Google’s mobile OS,” reports TechCrunch.
Conferences are a great way to network and learn the latest trends in online marketing. Plus, as our industry becomes more competitive, the need to stay relevant with content marketing, social media, SEO, digital PR, web analytics, video marketing and supporting practices becomes even more important. Here’s a list of the top must-attend marketing conferences of 2015.
Thousands of content pieces are published across the web every day. Each piece is created to give client brands a powerful and effective way to reach their customers, gain loyalty and acquire sales along the way. Content marketing engages and informs new customers, pays dividends forever, supports various levels of the consumer buyer journey and drives profitable action to your business.
This week Content Marketing Institute and MarketingProfs published the fifth annual B2B Content Marketing: 2015 Benchmarks, Budgets and Trends—North America with findings from 2,000-some marketers to gain a deeper understanding of how organizations use content as part of the marketing mix. The number one initiative (and challenge) B2B marketers are working on now is “creating engaging content.
In less than a decade, Joe Pulizzi, founder of Content Marketing Institute, has established himself as a thought leader in an emerging, ever-changing space. Few who inhabit the content world haven’t heard of him. So when iAcquire had the opportunity to sit down with the seasoned vet in the moments after his Confab Central breakout session, “How to Build and Execute a Dominant ...
From a teacher of at-risk kids to a big dog in the content marketing world, Jerod Morris plays his role as Copyblogger’s director of content with the attitude of an artist. We grabbed a cup of virtual coffee with him (black coffee, that’s all he drinks) and chatted about how he got started, his thoughts on storytelling and his hardboiled advice on creating viral content.
GE's head of global and digital programming Katrina Craigwell gave the opening keynote address at Confab Central, the leading ...