andra mircioiu

  • Navigating Social Media Compliance: Everything You Need to Know in One Comprehensive Toolkit

    Chances are, if you’re part of a regulated industry, you dedicate significant resources to ensuring social media compliance. But regulatory risks shouldn’t hinder your social success. Instead, your social governance needs to be a relatively automated process that’s efficient—and should come with safeguards that allow you to express your brand on social media while mitigating ...

    Hootsuitein Social- 15 readers -
  • Lights, Camera, Social: How Media & Entertainment Brands Can Monetize Social Media

    It’s not about strategy anymore. Not for socially evolved brands in the Media & Entertainment industry, which have shifted their focus from strategy to practical applications: hammering out processes and figuring out the nuts and bolts of social transformation. Based on our research and exposure to many different social media strategies, we’ve found that leading media &am ...

    Hootsuitein Social How To's- 10 readers -
  • Reach the Right Audience with Geo-Search

    Social media has made it easier than ever before to connect with anyone interested in your products or services. And with geo-search, businesses can now monitor and reply to social messages in a specific region such as a city, a country, or a region. When burger franchise Five Guys started to expand out of the US and Canada into the UK market, they used the geo-search function ...

    Hootsuite- 14 readers -
  • Going Social in a Regulated Industry? Take These 6 Steps to Social Media Compliance First

    Regulated industries such as Health Care, Financial Services, Utilities, and Government are already well versed with compliance requirements and guidelines. Social media compliance, however, is relatively new, and the chances for an organization to fail to comply are greater. But with the right applications and systems in place, any regulated industry can ensure compliance an ...

    Hootsuitein Social- 15 readers -
  • The Age of Social Media: Why UK Legal Firms Need to Invest in Social, Now

    Social media has changed the way legal services are solicited, delivered, and yes, reviewed. But UK legal firms who invest in social media—and a robust social strategy—are able to expand their niche by engaging with audiences that may otherwise be unavailable or unreachable, gaining the advantage over other businesses in the same niche.

    Hootsuitein Social- 13 readers -
  • Forewarned is Forearmed: What Regulated Industries Can Expect in 2015

    $3.5 million. That’s how much a company loses, on average, from a single social media non-compliance incident—in direct financial costs, reputational damage, lost revenue, and associated costs, as reported by Blue Hill Research. Is your organization agile enough to quickly respond to new compliance requirements? Learn how to address the current regulatory landscape to ensure ...

    Hootsuite- 11 readers -
  • How One University Uses Social Media Listening to Increase Enrolment

    La historia también está disponible en español. Enrolment numbers are critical for the success of any university. And with 75% of students researching universities online before choosing one, social media provides valuable opportunities to build relationships with potential students during this decision-making process.

    Hootsuitein Social How To's- 12 readers -
  • Does Social Media Pay Off For The Banking Industry?

    Many business have a clear line of sight into social media’s role in marketing, public relations, and customer service—but the benefits of social media can be difficult to explore in regulated industries such as the banking industry. Banks are investing more time, energy, and resources into their social media efforts than ever before, but do you know which social strategies ar ...

    Hootsuitein Social- 9 readers -