Andrew Jung

  • Top 5 Elements of Successful Email Marketing Strategies

    When it comes to email marketing, there’s more than one way to measure success. A multitude of metrics can indicate overall performance and present areas for improvement after the launch of a campaign. Taking a look at click-through-rates or open rates, how conversion rate was impacted by a certain email, or how much website traffic is being generated can identify the effective ...

    Andrew Jung/ ROI Factor Blogin EMail- 27 readers -
  • How Can Personalized Email Make An Impact on Your Users?

    Remember when you set up your first email account? You’ve probably been through countless email addresses since then for various reasons--a change in taste, or more likely, a need for an email address that sounded more professional. Your email addresses back then was essentially your username, so we had “dorky” IDs that we likely would be embarrassed to share as contact information today.

    Andrew Jung/ ROI Factor Blogin EMail How To's- 19 readers -
  • Mcommerce Mobile Trends 2014: The Device of Christmas Future

    The 2014 holiday shopping season is now in full swing, and while the best ecommerce shopping days of the year such as Black Friday and Cyber Monday have come and gone, there is still time for consumers to purchase last-minute Christmas gifts. In our holiday shopping infographic, we covered how ecommerce would impact the best holiday shopping days in 2014 and in the years to come.

    Andrew Jung/ ROI Factor Blog- 26 readers -
  • 2014 Ecommerce Holiday Shopping: Tis’ the Season for Online Business

    Though 2014 is coming to a close, 9 of the best online shopping days of the year are still to come, and online retailers still have much to do before the year is over. More shoppers are avoiding the craziness of the Black Friday shopping experience by ordering online instead, and the brave ones that do go to brick-and-mortar stores will use their mobile devices while there to ...

    Andrew Jung/ ROI Factor Blog- 19 readers -
  • Top 12 Mistakes Companies Make When Thinking About PPC

    This post was originally posted on 1/13/2009. Updated on 9/9/2014. It's amazing how many poorly researched, poorly written, and poorly targeted paid search campaigns you can find on major search engines without even really looking for them. It's obvious why Google runs those free AdWords credit promotions for new users; if you don't know what you're doing, that money goes pretty quickly.

    Andrew Jung/ ROI Factor Blogin Paid Search Google- 38 readers -