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B2B marketers know that even the world’s best content won’t drive leads if it lives on an ineffective website. Until now, there hasn’t been an out-of-the-box solution for a content site designed to help B2B marketers. In this webinar, Contently director of sales Steve Peck reveals how Contently Live, a customizable content hub, will drive the lead generation, attention, and re ...
A few weeks ago, I asked my boss if I could hire a public relations intern. “Sure, no problem,” he said, before adding, “but Gavin will have to sign off.” Gavin, a serious Irish dude, is our VP of finance. Here are three things he doesn’t care about: soft ROI, brand awareness, and summer Fridays.