autodesk instructables

  • Millennials love Halloween. What does this mean for brands?

    Halloween is now the second-highest grossing holiday, driving $6.9 billion in costume, decor and food sales. As the web’s most active demographic, millennials drive much of the spike in online activity during the holidays. It’s a unique opportunity for brands to engage with this key demographic, as their costume-making and celebrations for their favorite holiday increasingly ...

    Digidayin Social- 14 readers -
  • Inside Pier 9: why Autodesk and Instructables built the world’s coolest workshop

    When Autodesk acquired Instructables in 2011, the former was a 30-year-old publicly traded company known largely for its drafting software, AutoCAD. Instructables, on the other hand, was a scrappy web platform fiercely committed to the do-it-yourself ethos that gave us garage bands, the Apple IIC and Burning Man.

    Digiday- 10 readers -