azfer saeed

  • Spot Data Issues From the Start With Weekly Analysis

    When marketers think of weekly analysis, the focus is almost always on understanding how a campaign performed. This could be the number of leads generated, the CPA (cost per acquisition) metric, or anything that measures the different aspects of a marketing effort. While this kind of analysis is important and meaningful, it should not overshadow a different kind of analysis, ...

    SEER Interactivein Affiliate- 9 readers -
  • Search Marketing: A Daytime Love Story

    Most people believe that finding the right companion they will spend most of their life with is the recipe for happiness, and spend countless hours trying to do so. What they fail to consider, however, is the time they will spend with the other half is approx. just over 1.5x the time they will spend at their jobs. I’m no scientist but humor me and use the numbers below as an ideal scenario.

    SEER Interactivein Paid Search- 3 readers -