Azure Collier

  • 5 Effective Ways Your Business Can Sell on Pinterest

    When shoppers search for the perfect item, they’re not doing it on foot anymore. Consumers are researching products online — on the go or in the comfort of their homes — and they’re using Pinterest. A lot. 73 percent of Pinterest users have purchased something they’ve found on the site. They’ve also stopped using other traditional researching methods like magazines and catalogs.

    Azure Collier/ Constant Contactin Social EMail- 28 readers -
  • [Quiz] How Much Do Customers Love Your Email Marketing?

    Valentine’s Day is almost here! Love is in the air and many of us are looking for a special way to show our loved ones how much they matter. For small businesses, the most valuable relationship is the one they have with their customers. Which leads us to an important question… How are you capturing your customers’ hearts? Customer trust and loyalty starts with strong communication.

    Azure Collier/ Constant Contactin EMail How To's- 16 readers -
  • Your Top 10 Email Marketing Questions of 2016

    At Constant Contact, we know the best way to create helpful email marketing resources for our customers is to listen to their questions. Fortunately, our customers aren’t shy. This year, they submitted 3,362 questions during our monthly webinars. Throughout the year, some themes kept coming up over and over again.

    Azure Collier/ Constant Contactin EMail- 30 readers -
  • How to Make Your Facebook Cover Photo the Right Size

    Do you know the right Facebook cover photo size to make a great impression on your fans? Is your Facebook profile picture sized and styled to represent your business effectively? Use these tips to create the perfect cover photo and profile photo for your Facebook Page: What is a Facebook cover photo? Your Facebook cover photo is the image that appears right at the top of your Facebook Page.

    Azure Collier/ Constant Contactin Social How To's- 28 readers -
  • How to Stand Out (and Win Prizes) With Holiday Images

    What’s the best way to make sure your marketing stands out this holiday season? Use visuals. Holiday images are a great way to grab attention in busy email inboxes and social feeds. And content with images gets 94 percent more views than content without. Try using images of your products, services, environment, and people in your emails and social media posts this holiday season.

    Azure Collier/ Constant Contactin How To's- 16 readers -
  • How to Use Pinterest to Boost Holiday Sales

    Is Pinterest part of your holiday marketing plan? It should be. If you’re not using Pinterest to promote your business during the holiday season, you’re missing out on potential sales. According to data released by Pinterest, 55 percent of people on Pinterest use it to find or shop for products.

    Azure Collier/ Constant Contactin Social How To's- 26 readers -
  • 10 Lessons We Learned From Our First Facebook Live

    It’s no secret that it’s getting harder for businesses to get their posts seen in Facebook’s news feed. Facebook has made more changes in recent months that give posts from friends more priority than content shared by business pages. So how can you get more eyes on the content your business shares on Facebook? You need to start using Facebook Live.

    Azure Collier/ Constant Contactin Social EMail Facebook- 20 readers -
  • 4 Twitter Updates You Need to Know About

    Twitter has gone through a lot of changes recently, and it’s been hard to keep up! Many of these changes are great news for small businesses and nonprofits. To make it easy for you, I’ve put together a list of the top four Twitter updates that you need to know. 1. Twitter Dashboard The new Twitter Dashboard is huge for businesses. It’s a great tool for social listening and customer service.

    Azure Collier/ Constant Contactin Social Twitter- 15 readers -
  • Instagram vs. Snapchat Stories

    When Instagram released its Instagram Stories feature a few weeks ago, users and marketers asked the question, “Isn’t this the same thing as Snapchat?” Instagram’s CEO Kevin Systrom didn’t disagree. In fact, he gave Snapchat full credit and said that Instagram Stories is Instagram’s version of the format created by Snapchat: quickly capturing and sharing life’s moments with co ...

    Azure Collier/ Constant Contactin Social- 13 readers -
  • 10 Ways Social Media Marketing Can Help Grow Your Business

    If you’re a business owner, chances are you’ve already considered using social media marketing to help get the word out about your business. In fact, 82 percent of small business owners are using sites like Facebook, Twitter, LinkedIn, Pinterest, and Instagram to help grow their businesses. And if you are still standing on the social sidelines, there’s never been a better time to get started.

    Azure Collier/ Constant Contactin Social Facebook Twitter- 23 readers -
  • Why You Should Switch to an Instagram Business Account

    Instagram recently started rolling out business profiles, and Constant Contact’s account was lucky enough to gain access to the new features last week. While there aren’t as many features available with an Instagram business account compared to business profiles on Facebook, Pinterest, LinkedIn, and other platforms, your business should make the switch when given the opportunity.

    Azure Collier/ Constant Contactin Social- 21 readers -
  • 5 Best Practices to Consider Before You Use Livestreaming Video

    Live video is the most talked-about tool among social media marketers right now. Marketers from small businesses to large corporations are jumping on the live video trend, and it’s working. People spend 3 times longer watching live video on Facebook compared to non-livestreamed video content. I’ve been a guest on several live video interviews, as well as a viewer, and I’ve pi ...

    Azure Collier/ Constant Contactin Social EMail- 21 readers -