barb palser

  • AMP’s long game

    In just one year, the Accelerated Mobile Pages project went from zero to 700,000 domains creating AMP content, with 600 million AMPs indexed by Google in October 2016. Ten months ago, AMP hadn’t launched in Google search; today, it’s almost impossible to perform a mobile search without getting AMP results. Publishers are reporting up to 15 percent of total mobile traffic going to AMP.

    Marketing Landin Google- 10 readers -
  • Google opens the AMP fire hose

    Google’s expansion of Accelerated Mobile Pages across mobile search results is underway, gradually turning the trickle of AMP traffic to a steady flow. The September start of the “blue links” rollout, along with announcements from some high-profile participants in the AMP Project, are advancing the open-source initiative on multiple fronts.

    Marketing Landin Google- 9 readers -
    Earlier about the same topic:
  • Google opens the AMP fire hose

    Google’s expansion of Accelerated Mobile Pages across mobile search results is underway, gradually turning the trickle of AMP traffic to a steady flow. The September start of the “blue links” rollout, along with announcements from some high-profile participants in the AMP Project, are advancing the open-source initiative on multiple fronts.

    Search Engine Landin SEO Google- 21 readers -
  • Google’s AMP Viewer: the Tinder UX for content?

    Users swipe through content from multiple publishers in Google’s Top Stories AMP viewer. By now most publishers should be aware of Google’s imminent plan to surface Accelerated Mobile Pages (AMPs) throughout mobile search results. AMP links will no longer be limited to the Top Stories area of mobile results; instead, Google will link to the AMP version of a webpage any tim ...

    Marketing Landin SEO Content- 13 readers -