Barry Schwartz

  • Google remembers the Silent Parade of 1917 on its 100th anniversary

    Today’s featured Google Doodle on the US home page honors the Silent Parade of 1917 on its 100th anniversary. The Silent Parade of 1917 included approximately 10,000 African Americans marching down Fifth Avenue in New York City in response to the East St. Louis Riots of 1917. It was the first mass protest of lynching and anti-black violence in the United States and an import ...

    Barry Schwartz/ Search Engine Land- 7 readers -
  • Marketing Day: SnapChat ads, SEO projects & Evidon

    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. How to test (and perfect) nearly everything in PPCJul 27, 2017 by Andreas Reiffen Columnist Andreas Reiffen adapts his talk from SMX London 2017 into a handy “how-to” for search marketers looking to improve ad performance through testing.

    Barry Schwartz/ Marketing Landin SEO- 13 readers -
  • Google has dropped Google Instant Search

    SMX — Search Marketing Expo is the world’s largest search marketing conference series, with multiple events in the USA and Europe. Visit the Search Marketing Expo site to learn more: http://smxpo.com/1QikJWe Pick your favorite event and attend! http://www.smxadvanced.com http ...

    Barry Schwartz/ Search Engine Landin SEO Google- 13 readers -
  • Google officially changes Sitelinks design to carousel format

    Google has confirmed with Search Engine Land that they are now rolling out a new design for Sitelinks. Sitelinks are additional links within the snippets of the search results where searchers can quickly jump to important and relevant pages on that site, as opposed to the main listing in the search result snippet. Google has been testing a carousel format for thes ...

    Barry Schwartz/ Search Engine Landin SEO Google- 19 readers -