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15 April 2016 BY Bas Admin Estimated reading time: 0 minutes, 19 seconds Sometimes you need to take a few steps back to see the bigger picture. And sometimes it’s good to go back in time to find that one golden nugget. This talk of Simon Sinek is one of those golden nuggets. It’s an ‘oldie’, from 2009, but one eve ...
Most marketing campaigns fail. We all know this. And we can always find reasons why they fail. There are however two crucial parts to any campaign which will always decide on failure of success: how well you understand your audience and how good your end product or service really is. In the end marketing campaigns are about getting results. Different types of results.
Conversion and psychology are very much aligned and very much connected. It’s our psyche after all that deci ...