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Hot on the heels of the latest Penguin update, marketers are scrambling to measure its effects. Penguin 3.0, the first update since October 4, 2013, completed its rollout early Monday, October 20. That's right, those who were hit by the last Penguin update waited more than a year without an update or refresh to see if their cleanup efforts had done the trick.
With these seven local SEO key performance indicators, you can implement a simple three-step process ...
Multi-location businesses face unique challenges in the management, optimization, and distribution of lo ...