Bill Slawski

  • Google Patents Extracting Facts from the Web

    When Google crawls the Web, it collects information about content on the pages it finds as well as links on pages. How much does it collect information about facts on the Web? Microsoft showed off an object-based search about 10 years ago, in the paper, Object-Level Ranking: Bringing Order to Web Objects..

    Bill Slawski/ SEO by the Seain Google- 16 readers -
  • Learning SEO through Books

    Learning SEO through Books 06/13/2017 by Bill Slawski Leave a Comment There are a few books and courses online that are free and really helpful when it comes to learning some of the things that will make you a better SEO. Knowledge can make a difference, and having an idea of how search engines work can possibly give you a competitive advantage over others who haven’t had a ...

    Bill Slawski/ SEO by the Seain SEO- 11 readers -
  • Learning SEO, Summer 2017

    In January, I wrote a post titled, Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO. I included in that post links to a number of pages that I thought might be helpful to someone learning SEO. On my walk this morning past the Omni La Costa Resort, I was thinking about it, and decided that it might not be a bad idea to create a Learning SEO category he ...

    Bill Slawski/ SEO by the Sea- 17 readers -
  • How Does Google Look for Authoritative Search Results?

    A NASA Android that Voyaged to Space If you’ve done any SEO for a site, you may recognize some of the steps involved in working towards making a website authoritative: Conduct keyword research to find appropriate terms and phrases for your industry and audience Review the use of keywords on the pages of your site to make sure it includes those in prominent places on those pages Map out pages o.

    Bill Slawski/ SEO by the Seain SEO Google How To's- 14 readers -
  • New Finding Events Feature at Google Search

    New Finding Events Feature at Google Search 05/11/2017 by Bill Slawski Leave a Comment This week Google rolled out an event finder on its mobile search app. You can read about it on: Google Search will now help you find nearby events The techcrunch article tells us that Google is working on suggestions for developers to have their events listed in search results – so we s ...

    Bill Slawski/ SEO by the Seain SEO Google- 19 readers -
  • Will Google Start Giving People Social Media Influencer Scores?

    Will Google Start Giving People Social Media Influencer Scores? 04/27/2017 by Bill Slawski Leave a Comment A patent granted to Google this week tells us about social media influencer scores developed at Google that sound very much like the scores at Klout. In the references section of the patent, Klout is referred to a couple of times as well, with a link to the Wikipedia P ...

    Bill Slawski/ SEO by the Seain Social Google- 34 readers -
  • Google’s Related Questions Patent or ‘People Also Ask’ Questions

    When you search at Google, the answers you receive sometimes now include additional questions, that often have the label above them, “People Also Ask.” I was curious if I might be able to find a patent about these questions, and I saw that they were sometimes referred to as “related questions.” An article at Moz today on the topic was interesting: Infinite ‘People Also Ask’ ...

    Bill Slawski/ SEO by the Sea- 23 readers -
  • Google Introduces a Social Where Next Suggestion Patent

    Google Introduces a Social Where Next Suggestion Patent 02/03/2017 by Bill Slawski Leave a Comment Jellyfish from the Birch Aquarium Google was granted a patent this week on offering recommendations for places to go for members of social groups. A social group, such as a meetup group that may get together for social events, may use the internet to communicate and interact, ...

    Bill Slawski/ SEO by the Seain Social Google- 21 readers -
  • Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO

    Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO 01/29/2017 by Bill Slawski Leave a Comment I received an email this afternoon from a young man who is interested in a career in SEO, and he asked me how to get started, and I thought it was such a good question that I would include my response here on the blog to any others who might want to learn SEO and work with sit.

    Bill Slawski/ SEO by the Seain SEO- 21 readers -
  • Google Search Query Refinements Patent Updated

    Google Search Query Refinements Patent Updated 01/25/2017 by Bill Slawski Leave a Comment In 2006, I wrote a post A Look at Google Midpage Query Refinements (Go ahead and read it; this post will make more sense if you visit the past and bring it in). The patent I wrote then was just granted again as a continuation patent, with new claims, reflecting a change in the process ...

    Bill Slawski/ SEO by the Seain SEO Google- 17 readers -
  • Google and Spoken Queries: Understanding Stressed Pronouns

    The future of searches on the Web will likely involve searches by voice, as more and more people are connecting to the web with phones and Google has added voice search interfaces to its search on desktop computers. I thought it was interesting when I ran across a patent that focused on a problem that might arise with spoken searches, and thought it was worth writing about bec ...

    Bill Slawski/ SEO by the Seain Google- 34 readers -
  • Google Tracking How Busy Places are by Looking at Location Histories

    Getting Ducks in a Row Google Maps helps people navigate from place to place. In order for it to work effectively, it’s helpful if it can track the location of the device that someone may be using to help them navigate. It’s interesting how Google tracks your location. I’ve noticed that after I take a photo near a business, Google will sometimes ask if I would like to upload t ...

    Bill Slawski/ SEO by the Seain Google- 32 readers -
  • 2016 Important SEO Patents from Google

    A couple of days ago, Gianluca Fiorelli published a thoughtful look at the Search Industry in past year, and the year to come at Moz titled SEO and Digital Trends in 2017. He included a graphic within that which listed things that he considered important events in the industry, including patents that had been granted in 2016.

    Bill Slawski/ SEO by the Seain SEO Google- 23 readers -
  • A New Search Results Evaluation Model from Google

    Search Results (SERPS) are no longer about showing pages that are ordered by rankings for a query term. A Google paper shows us a different way of thinking about them in our age of structured Snippets and featured snippets mixed with URL search results. The paper is: Incorporating Clicks, Attention and Satisfaction into a Search Engine Result Page Evaluation Model by Aleksand ...

    Bill Slawski/ SEO by the Seain Google- 25 readers -
  • Ranking Events in Google Search Results

    This summer, Google was granted a patent that describes how the search engine might rank events based upon data that might indicate the popularity of those events, without relying on things such as the number of links pointed to pages about those events. The patent involves ranking events that occur in physical locations.

    Bill Slawski/ SEO by the Seain Google- 24 readers -

About the author

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  • Bill Slawski
  • Passionate about search, semantic web, patents, the environment, music, and life. Director of Search at Go Fish Digital.(SEO 17 yrs) Tweets aren't endorsements.
  • 165 posts by Bill Slawski

Published at:

  1. SEO by the Sea
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