brandon andersen

  • Using Social ROI to Keep Your Strategy on Target

    Published 1 min ago 43 Imagine for a moment that you have a bow and arrow. Now that you have that visual, please bear with me as I use it as a metaphor. That bow represents the tools and resources we use to launch social campaigns. Without those tools, it would be very difficult to launch a campaign, so they are an essential component of a social strategy.

    Relevancein Social- 18 readers -
  • The 5 Core SEO Tactics That You Need To Know

    SEO is an ever-evolving beast that can be quite intimidating to those who are new to digital marketing. Over the past decade, I have worked with many organizations, large and small, that have been trying to understand how they should be approaching SEO and what tricks of the trade I had to share. As I’ve explained to each of them, there are no tricks in SEO.

    Relevancein SEO Content- 6 readers -