(brie rangel)

  • 7 Marketing Podcasts Getting Me Through My Daily Workout

    So, I have to admit, it took me until 2016 to get into podcasts. Fortunately, since I only listen when I’m on the elliptical, this is one New Year’s resolution (along with my gym time) that didn’t die the third week of January -- double bonus! Growing up an athlete, I knew in order to be one of the be ...

    The IMPACT Blog- 10 readers -
  • Content Marketing Mission Statements: How to Find Your Editorial Focus

    Have you ever attended one of our Website Throwdowns? Each month, we round up a bunch of sites to critique and provide tips on how to improve everything from its conversion to design. (It’s a lot of fun, and I promise our team isn’t too mean!) When our team gets to a company’s blog during a critique, a common theme, aside from design feedback, usually involves a lack of cont ...

    The IMPACT Blogin Content How To's- 9 readers -
  • How to Win More Leads Using Smarter Customer Feedback

    Let’s take a quick poll! (hey, this is a post about surveys, after all.) How many of you actively collect quantifiable and qualitative data from your customers? If you do, you’re on the right track and major props to you…but what do you do with it? Your customer data is vital to successful lead generation. You can measure their feedback toward your business via the Net Promoter Score (NPS.

    The IMPACT Blog- 13 readers -
  • Mark Roberge's 4 Step Sales Acceleration Formula

    When Mark Roberge first joined forces with Dharmesh Shah and Brian Halligan, HubSpot (and the concept of inbound marketing) was in its infancy. Mark’s job as the new SVP was to create scalable, predictable revenue growth. An engineer by trade, Mark applied his analytical approach to devise a formula for sales that took HubSpot to a 100 million dollar company in seven short years.

    The IMPACT Blog- 13 readers -