brian farrell

  • How to Feed Your Sales Funnel with Social Media

    Social Media Is Social Social media is an essential tool in the consultative selling process. But it is important to recognize that social media is not, by its nature, a business tool. The primary purpose of social media is to facilitate social interactions. The entire medium is designed around this premise. At first glance, this may seem like a deterrent.

    Search Engine People Blogin Social Twitter How To's- 4 readers -
  • Content Marketing as a Key Element of Consultative Selling

    Problem Solving by Ken Whytock The Internet is drowning in volumes of Web content, but it can be hard to figure out how to use your own to complement your consultative selling process. This strategy is essential to your inbound marketing. Align the roles of content in your sales funnel to phases of your solution selling, and watch your bottom line bloom.

    Search Engine People Blogin Content- 13 readers -