brian harnish

  • Five free Chrome extensions for SEO practitioners

    Did you know that you can increase your SEO task efficiency by using extensions in Google Chrome? If you perform most of your SEO tasks manually, these extensions can help reduce the headache of repetitive tasks and help you make your work day run more smoothly. Following are six free Chrome extensions I use on a daily basis to help increase productivity.

    Search Engine Landin SEO- 26 readers -
  • Link profile analysis: How to prevent penalties by being proactive

    As most SEOs know, links are still extremely important to ranking highly in the Google search results. In fact, a recent study performed by Backlinko showed that “the number of domains linking to a page correlated with rankings more than any other factor.” Thus, it makes sense for most all large companies with a significant website presence to implement a regular link pruning schedule.

    Search Engine Landin SEO- 24 readers -
  • Thinking smarter: Take your SEO work to the next level

    Search engine optimization is a complex marketing discipline, and it can be a challenge to perform high-level, high-quality SEO work every single day. When you’re working hard to get the best results for your client, it can be tempting to cut corners here and there to meet (or even beat) deadlines.

    Search Engine Landin SEO- 16 readers -
  • What your teacher didn’t tell you about optimizing site speed

    Despite site speed being a ranking factor in Google search results, fast websites aren’t the norm. Your site likely has room to improve. By observing minor details, it is possible to significantly decrease web page load time — and consequently increase SERP performance. Let’s take a look at some of the less common methods to decrease page load time for better performance in the SERPs.

    Search Engine Landin SEO Google- 19 readers -
  • How To Compile A Top-Notch Competitive Link Analysis

    When it comes to search engine optimization (SEO), it’s crucial to research your competition. Knowing where you stand in relation to your competitors will help inform the strategy and tactics needed to achieve your client’s SEO goals, allowing you to focus your efforts and set realistic expectations.

    Search Engine Landin SEO How To's- 22 readers -
  • 25 Social Media Facts For The End of 2015

    Social media has become a standard channel of communication for consumers. In the past few years, it has gained significant growth as a legit media outlet and has begun to eclipse some out-of-date outlets like TV as a more desirable channel for getting media content into viewer’s consciousness. Here, I am going to dive into some heady social media facts you will want to be aw ...

    Search Engine Journalin Social- 302 readers -
  • The Complete Guide to Local SEO for Multiple Locations

    There are many ways to optimize your website for local SEO so you can be found for multiple locations. Just as there are many ways to optimize, so there are a variety of penalties lurking if you follow bad practices that go against Google’s guidelines. By keeping a thorough inventory of your local SEO efforts, you will be able to avoid duplication, and ensure high quality im ...

    Search Engine Journalin SEO- 12 readers -
  • Should You Customize Your SEO Strategy for Specific Niches?

    Don’t let anyone fool you. SEO is not rocket science. There is a general formula with four major components to SEO that all SEOs follow if they want to be successful with their campaign: content, links, on-page optimization, and social media. The big component that the success of your campaign hinges on is depth.

    Search Engine Journalin SEO- 15 readers -