caitlin maynard

  • #SFSW15: At McDonald’s, Digital is about ‘Fun and Convenience’ — Not Branding

    #SFSW15: At McDonald’s, Digital is about ‘Fun and Convenience’ — Not Branding June 4, 2015 by Caitlin Maynard Leave a Comment Filed Under: #SFSW15 A few years ago, McDonald’s made a dramatic change in the way the company approached digital. In response to the growing importance of software in both its marketing and operations, the global brand created a centralized digital ...

    Street Fight- 12 readers -
  • How Partnerships are Driving the Next Generation of Delivery

    How Partnerships are Driving the Next Generation of Delivery June 2, 2015 by Caitlin Maynard Leave a Comment Filed Under: #SFSW15 Left to right, Holger Luedorf, SVP Business, Postmates; Prahar Shah, Business Development, DoorDash; Sarah Mastrorocco, Business Development, Instacart; and Andrew Shotland, Proprietor, Local SEO Guide, speak on ‘The Rise of Delivery as a Local Game-Changer” pane.

    Street Fightin How To's- 9 readers -
  • Inside the Local Services Land Grab

    Left to right, Marco Zappacosta, CEO, Thumbtack; Matt Williams, CEO, Pro.com; and Jeff Bercovici, SF Bureau Chief, Inc., speak on “The Local Services Land Grab” panel at Street Fight Summit West, the premier event for businesses working in local commerce, marketing, media, and technology. It was held this year at TerraSF, San Francisco, California, June 2, 2015.

    Street Fight- 10 readers -