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  • How Affiliate Networks Can Build World-Class Reach and Reputation

    On April 16, 2013, the affiliate marketing space had a major shakeup. The Google Affiliate Network (GAN) announced they would shut down, leaving advertisers and network members to pick up the pieces of what had become a $500M micro-economy. Some surmised Google dropped GAN because it felt commission based selling required too much negotiation and didn’t have the digital gove ...

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