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10 June 2016 | Chris Russell Why your site needs structured data As SEOs, one of our primary concerns is gaining and maintaining strong visibility within search engine results pages. Google shows knowledge graphs and featured snippets more and more, giving those sites featured a significant advantage over sites that aren’t.
3 June 2016 | Chris Russell 6 Ways To Accelerate Page Speed Load Time The amount of time it takes for a webpage to load can make a big difference to a site. 40% of users will leave a website if it takes more than three seconds to load and a page response delay of just one second can lead to a 7% loss in conversions. Those kinds of numbers cause big losses for brands.
20 May 2016 | Chris Russell Google’s New Mobile Search Update: What Does It Mean? Back in April 2016 Google released the ‘Mobilegeddon’ update which many feared would be the end for non-mobile friendly websites. In reality this wasn’t the case and despite sites being marked as friendly or non-friendly, the shift wasn’t as big as expected.
5 May 2016 | Chris Russell 7 Essential SEO Tools Working in SEO, there are many invaluable tools that we use every day. We’re all aware of Google Analytics, Search Console and Keyword Planner but there are a lot of very useful tools out there that can really improve your SEO. Chrome DevTools – There are many uses for DevTools that will extend beyond SEO needs but this doesn’t ...
22 April 2016 | Chris Russell 4 Benefits of Snapchat for Brands It’s been over four years since Snapchat was released, with the simple function of sharing photos with friends that would disappear after ten seconds. Brands didn’t pay much attention in these early days as the potential to reach users was relatively small.
8 April 2016 | Chris Russell 5 reasons Video Content is Great For SEO Digital video content has been gracing our desktop, laptop and mobile screens for many years now and has recently been increasing to the point where people now spend more time watching it than they spend on social media. This has all come at the same time as the rise of live streaming apps such as Periscope ...
16 March 2016 | Chris Russell 6 Ways SEO Has Changed Over The Years Search engine optimisation has been around for as long as there have been search engines to optimise. With the rise of Google, what started out as just a bit of fun has turned into a multi-million pound industry, with companies globally hoping to manipulate the search results.
2 March 2016 | Chris Russell 6 Ways To Build Links On A Budget Link building is one of the most important aspects of a solid SEO campaign but it can be very time-intensive and budget-hungry to build the links you need from high authority sites. What if you don’t have the products to send out or simply can’t afford to give away precious stock? Here are six ways you can build l ...
18 February 2016 | Chris Russell 4 new developments at Twitter Two weeks ago we looked at why Twitter has been coming under fire, with some predicting the beginning of the end for the platform. Personnel changes, rumours of a character limit drop and a slow-down in growth had led to a drop in the company’s value.
We had a great year in 2015 and as usual continued to bring you posts on digital news, tips and anything else we thought you might be interested in. In case you missed any of them, we’ve created a list of our 10 most popular posts in chronological order. 10. FACEBOOK ‘FEED PREFERENCES’ – A SOLUTION TO CLUTTERED FEEDS? With Facebook’s introduction of ‘Feed Preferences’, Henry sp ...