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  • Copy: Decoding the Google Answer Box Algorithm – a SERP Research on 10.353 Keywords

    Last time we looked at the Google’s Answer Boxes, we came up with quite a handful of interesting observations. However, we couldn’t quite give you the best explanation of what it takes to get your website on the position zero, as some named it. We gathered you needed to be regarded as an authority site, but what does that really translate into? The most exciting phrase to hea ...

    cognitiveSEOin Google- 13 readers -
  • Everything You Need To Know About Augmented Reality and its Impact on SEO

    The SEO industry will always vary according to trends, and the rise of AR will definitely be course-changing for the SEO specialists and their content strategies. An emerging field of technology, augmented reality or AR seems to be somehow of a buzzword nowadays. Rumor has it that augmented reality is limitless and has enormous potential, holding plenty of features in the store for the future.

    cognitiveSEOin Social Paid Search SEO- 17 readers -
  • How to Measure the Success of Your SEO Efforts

    SEO, like business and life, is all about constant improvement – and improvement is only possible when something can be measured. Measuring SEO, however, is often easier said than done. There is a staggering number of components and variables in the SEO efforts and several metrics are needed to gauge success.

    cognitiveSEOin Social Paid Search SEO How To's- 18 readers -
  • Killer Tips for a Powerful Social Media Strategy

    Large and active following on social media should be viewed as an essential asset to your online marketing strategy. We are witnessing social networks flourish in terms of both users and user generated content. Followers are a great asset, and the more they are, the more likely they will be to help lead generation. In other words, money in your pocket.

    cognitiveSEO- 16 readers -
  • 12 Inspiring Workspaces from Awesome Digital Marketers

    As many of you know, cognitiveSEO likes tackling in-depth, extensive digital marketing topics. We like going all analytical with our blog posts and case studies. There are two reasons behind it. One – to find as many solutions as possible to questions we marketers have. Two – we enjoy to dive deep into research and learn new marketing tips.

    cognitiveSEOin Paid Search EMail- 20 readers -
  • 8 Powerful Google Analytics Tips to Increase Your Conversion Rate

    Conversion rates. At the end of the day, this is what it all comes down to. It’s easy to dream of huge conversion rates; however, they’ve been rather hard to achieve lately. Hard, but not impossible. There are many tips and tricks out there on how to increase your conversion rates even by 529% in only one day. We are not going to deliver overnight magic solutions in the following blog post.

    cognitiveSEOin Paid Search Google- 23 readers -
  • Is Dwell Time a Ranking Factor or Not? Everything You Need to Know About Dwell Time

    It seems like the digital marketing community started to rave about “dwell time”. There is a lot of controversy on forums, blogs and social media of whether it is or not one of the search engines’ ranking signals. Should you care about it? We have to admit that nowadays it is becoming increasingly important to understand your users. This is what makes Search Engine Optimization so interesting.

    cognitiveSEOin SEO- 15 readers -
  • Cracking Facebook SEO – Optimization Tips That Win Higher Page Rankings

    Social media marketing has, without any doubts, a huge potential to increase sales. What social media sites offer is increased brand recognition, improved brand loyalty, more opportunities to convert, higher conversion rates and better ranks in SERP. Keeping this in mind, one question pops out: what can Facebook SEO do for my business? With 51% of Facebook users being more like ...

    cognitiveSEOin Social SEO- 23 readers -
  • 10 Shocking SEO Facts You Never Knew About

    SEO still keeps a lot of secrets for a lot of beginners out there, but even advanced users need to be constantly up to date with what happens in the online marketing world. We’ve put a together a list of ten SEO facts you’ve probably never heard of before; however, even if you have, this is a friendly reminder. There are a lot of SEO facts and stats out there, with more or less known matters.

    cognitiveSEOin Paid Search SEO- 24 readers -
  • The Complete Google Easter Eggs List That Will Make You Go Wow

    The amount of information that Google holds is, beyond any doubt, amazing and this is maybe one of the reasons we are so connected with this search engine. All the functions and functionalities keep evolving, and even though you might know and admire the really creative Google Doodles and you might have already amused yourself with some of the big G’s April Fools Day jokes, som ...

    cognitiveSEOin Google- 19 readers -
  • How to Recover Your Facebook Shares after Moving from HTTP to HTTPS

    Google is pushing for a shift from http to https, there is no secret in this. This strategy would probably be effective anyway, but with Google behind, the shift starts to resemble a done deal. The question is no longer whether sites will follow, but when. After all, who in their right minds would give up geolocation, encrypted media extensions or application cache? But aside ...

    cognitiveSEOin Social How To's- 18 readers -
  • Is the New Google “Fred” Update Rolling Out Now? Massive Ranking Fluctuations

    Google has, time and time again avoided – or even flat out refused – to give any indication of when it rolled out an update. Their way of doing this has been always to assert that they make updates to their algorithms on a continuous basis, rather than having distinct launch dates for particular releases. It’s not difficult to see why that’s probably a good idea.

    cognitiveSEOin SEO Google- 31 readers -
  • How to Do Link Building and Not Get Penalized in 2017

    Dozens of articles are published daily on the ultra-discussed topic of link building. Just try a simple search on Google with the “link building” query and most likely the “link building is dead” auto complete will show up. From what we are concerned, link building is far from dead. It would be arrogant to say link building (or even SEO) is exactly the same as it was a couple years ago.

    cognitiveSEOin SEO How To's- 27 readers -
  • Hiring an SEO Company? 6 Critical Questions to Avoid Getting Tricked!

    You might have heard the saying “If you want something done right, do it yourself!” more than once. Before agreeing or disagreeing on it, indulge me while I tell you a bit of its origins. A French writer named Charles Étienne is the “father” of this world wide used phrase but the literal translation is actually – ” One is never served so well as by oneself “- .

    cognitiveSEOin SEO- 16 readers -