cornelia cozmiuc

  • Is Dwell Time a Ranking Factor or Not? Everything You Need to Know About Dwell Time

    It seems like the digital marketing community started to rave about “dwell time”. There is a lot of controversy on forums, blogs and social media of whether it is or not one of the search engines’ ranking signals. Should you care about it? We have to admit that nowadays it is becoming increasingly important to understand your users. This is what makes Search Engine Optimization so interesting.

    cognitiveSEOin SEO- 13 readers -
  • Cracking Facebook SEO – Optimization Tips That Win Higher Page Rankings

    Social media marketing has, without any doubts, a huge potential to increase sales. What social media sites offer is increased brand recognition, improved brand loyalty, more opportunities to convert, higher conversion rates and better ranks in SERP. Keeping this in mind, one question pops out: what can Facebook SEO do for my business? With 51% of Facebook users being more like ...

    cognitiveSEOin Social SEO- 19 readers -
  • 10 Shocking SEO Facts You Never Knew About

    SEO still keeps a lot of secrets for a lot of beginners out there, but even advanced users need to be constantly up to date with what happens in the online marketing world. We’ve put a together a list of ten SEO facts you’ve probably never heard of before; however, even if you have, this is a friendly reminder. There are a lot of SEO facts and stats out there, with more or less known matters.

    cognitiveSEOin Paid Search SEO- 17 readers -
  • The Complete Google Easter Eggs List That Will Make You Go Wow

    The amount of information that Google holds is, beyond any doubt, amazing and this is maybe one of the reasons we are so connected with this search engine. All the functions and functionalities keep evolving, and even though you might know and admire the really creative Google Doodles and you might have already amused yourself with some of the big G’s April Fools Day jokes, som ...

    cognitiveSEOin Google- 18 readers -
  • How to Recover Your Facebook Shares after Moving from HTTP to HTTPS

    Google is pushing for a shift from http to https, there is no secret in this. This strategy would probably be effective anyway, but with Google behind, the shift starts to resemble a done deal. The question is no longer whether sites will follow, but when. After all, who in their right minds would give up geolocation, encrypted media extensions or application cache? But aside ...

    cognitiveSEOin Social How To's- 16 readers -
  • Is the New Google “Fred” Update Rolling Out Now? Massive Ranking Fluctuations

    Google has, time and time again avoided – or even flat out refused – to give any indication of when it rolled out an update. Their way of doing this has been always to assert that they make updates to their algorithms on a continuous basis, rather than having distinct launch dates for particular releases. It’s not difficult to see why that’s probably a good idea.

    cognitiveSEOin SEO Google- 28 readers -
  • 16 Causes Why Your Organic Traffic has Dropped … It’s Not Google’s Fault!

    The SEO landscape has changed enormously in the last years. Organic traffic comes and go, the websites’ performance seems to be as volatile as it gets and at the end of the day, you might ask yourself: why did my organic traffic drop? Did Google change its algorithm again? Was a sort of SEO attack on my site or was it something that I did? And while you keep on searching for th ...

    cognitiveSEOin SEO- 26 readers -
  • How to Do Link Building and Not Get Penalized in 2017

    Dozens of articles are published daily on the ultra-discussed topic of link building. Just try a simple search on Google with the “link building” query and most likely the “link building is dead” auto complete will show up. From what we are concerned, link building is far from dead. It would be arrogant to say link building (or even SEO) is exactly the same as it was a couple years ago.

    cognitiveSEOin SEO How To's- 22 readers -
  • Hiring an SEO Company? 6 Critical Questions to Avoid Getting Tricked!

    You might have heard the saying “If you want something done right, do it yourself!” more than once. Before agreeing or disagreeing on it, indulge me while I tell you a bit of its origins. A French writer named Charles Étienne is the “father” of this world wide used phrase but the literal translation is actually – ” One is never served so well as by oneself “- .

    cognitiveSEOin SEO- 15 readers -
  • The Voice Search Effect on SEO. Revolution or Storm in a Teacup?

    OK, Google! Please write an article for the cognitiveSEO blog that will bring millions of readers and shares. As I got no luck with Google Assistant, I’ve tried the same thing with Siri and Cortana, just that this time I’ve been more polite. I said “please”. Still no luck. This being said, after a few more attempts I reconciled with the idea that I have to document and write on ...

    cognitiveSEOin SEO- 21 readers -
  • Google Penguin 4.0 Recoveries – How These Sites Got a Huge Traffic Boost

    There is no need to stress more the fact that Google has just made an innovative update: Penguin 4.0 – a real-time, granular algorithm update that allows both real-time penalties and incredibly quick recoveries. However, with such a big controversy around this update, what we need to dwell on more are case studies and analyses in order to have the best understanding of the late ...

    cognitiveSEOin SEO Google How To's- 17 readers -
  • Do Social Signals Influence SEO? A 2016 Study on 23 Million Shares

    There is a lot of buzz and fuzz regarding the influence of shares, comments, likes, etc. on SEO in general. Yet, the question that is on everyone’s lips is actually: “Are social signals a ranking factor?” There have been lots of discussions around this topic, both pros and cons; even some studies were conducted on it. Yet, no clear light has been shed on the matter.

    cognitiveSEOin Social SEO- 30 readers -
  • Long vs. Short Content: Which Ranks Better in 2016? An In-Depth Study on 300k Pages

    Long content or short content? Which one is better? What is the case? The more the merrier, or less is more? Well, the answer is rather complicated and needs a bit of unpacking. If you are looking for a short answer you need to know that there is no such thing. Long and short content alike can be better, depending on the context and on your needs: rankings, conversions, followe ...

    cognitiveSEOin SEO- 21 readers -
  • 27 Awesome Ways of Repurposing Content

    Creating high quality content is a highly important aspect, not only for gaining high ranks but firstly for making users or readers happy. Yet, we all know that running a blog with constant valuable and high quality content might sometimes be difficult as it is a resource-consuming process. Therefore, why not getting the best out of the content that you’ve already worked on? ...

    cognitiveSEOin SEO- 21 readers -
  • The Title and URL Influence on Rankings – In-depth Study on 34k Keywords

    Every site owner’s dream (and goal) is to rank as high as possible for their target audience. Every search engine’s dream (and goal) is to make sure that the most relevant websites rank the highest. But how is that relevancy built and interpreted? Does it have anything to do with what you say? That much we know to be true.

    cognitiveSEOin SEO- 23 readers -
  • The Fully Actionable Site Explorer from cognitiveSEO

    Here, at cognitiveSEO, we believe that things are always evolving, and that such evolution is nothing but necessary. Not only for us, but for our day to day users, our readers, our fans, our critics as well. We strive to push our limits and overcome our struggles. And when we do, we get to know ourselves better.

    cognitiveSEOin SEO- 25 readers -
  • Boost Your Online Awareness Using the Mention Outreach Technique

    Bad marketing is, most of the time, simply bad strategy. For instance, it might be tempting to think that all you need to succeed today is a strong social media presence and fan base. However, that would be a huge mistake on your part, strategically. Sure, social media might be a good place to promote a product or service, but there isn’t really any return on investment on that ...

    cognitiveSEOin Social SEO- 21 readers -