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Introducing PicStats.com: An Instagram Analytics Tool Most modern marketers know that Instagram can be a powerful marketing channel if you know how to use it. Unfortunately it’s lacking a bit in the analytics department. So I made PicStats, a free tool that allows you to analyze any Instagram account, yours, your friends’ or even your competitors’ accounts.
Saying Goodbye to HubSpot I joined HubSpot on February first of 2009. In the six years since then we set the Guinness World Record for world’s largest webinar and we went public. I got married, wrote and published four books and moved to Las Vegas. I built and we released a bunch of awesome little social media tools and I represented HubSpot by speaking at countless conferences.
If I say the word “meme” around a group of web savvy people, the first thing that will come to most minds is an image macro–a photograph overlayed with funny text. A sort of meta inside joke that gets passed around the internet. Things like Good Guy Greg, Success Baby or Grumpy Cat. And while it’s true those are examples of what the word “meme” really means, they’re a very sm ...
When I’m speaking at a conference, one of the most common questions I’m asked is what do I think the future of social media is. I’m not great at distant future predicting, but I do believe the story of the present and near-future of social media is visual content. From the impact of images and video on Facebook and Twitter to the new crop of media-centric social platforms like ...
Using a database of 11.4 million posts published by just over 24,000 of the most liked Facebook pages, dating back to 2010 and earlier, I was able to analyse the performance (in terms of likes) of the four most common post types: Photo, Video, Link, and Status (text only posts) over three and a half years.
Selfies are pretty cool, everybody’s posting them. Merriam-Webster just added the word Selfie to the dictionary. The most retweeted tweet ever posted was a selfie from the Oscars. If you’ve heard the latest novelty dance music hit #SELFIE you’ll recall that the song’s protagonist ponders aloud which filter she should use, X-Pro II or Valencia.