- Our Blog
A business blog is not an option. Here is the place where you can do so many things. You can educate your audience; you can entertain your audience; you can inspire your audience, and you can convert your audience. Before you can do any of these things, however, you first have to get those readers to your blog.
Maslow’s hierarchy of needs Back in 1943 the psychologist Abraham Maslow proposed something called his ‘hierarchy of needs’. The idea was that our needs are like a ladder or a pyramid, with our most basic ones – like hunger – at the bottom, while our more complex needs – like self-actualization – were higher up.
I’m sure you are getting tired of hearing it. Everyone is telling you to proliferate your brand, get out there on social media and grow an audience, develop relationships with your customers and potential customers… The list goes on. Unfortunately, if you are a startup immersed in the frenzy of just getting your feet on the ground, it is hard to find the time.
Blogging has been an extremely popular pastime. Some people blog to share a passion about something. Others blog to provide a narrative of their life to people who are interested in reading about them. Others blog to raise awareness of things that are important to them. Finally, others blog to create interest in their products or services.
Are you new to blogging? If you are, congratulations! Blogging is a great way to share your thoughts, build relationships with great people, and even make a bit of money. Just be sure you get off on the right foot by avoiding the following 6 mistakes. 1. Failing to Get Your Own Domain Name The good news is that thanks to a variety of free blog and website hosting options, anybo ...
There’s absolutely no way, in today’s plugged-in culture, to grow your startup without being active on social media, or is there? Do you have to be active on social media to grow your business and promote your brand? Maybe not. There are some businesses, which by their very nature require a social media presence, but not all of them do.