David Bowen

  • Flying ahead: building the perfect mobile travel experience

    In an effort to distinguish their services and identify a niche, most travel providers avoid positioning themselves in the way other online retailers might. Instead, they focus on services like travel meta-search (e.g. Skyscanner) or customer feedback (Tripadvisor). Shrouded in specialist services, it’s easy to forget that at their heart the majority of travel sites remain ecommerce providers.

    David Bowen/ Econsultancy- 4 readers -
  • Five lessons from John Lewis’ mobile commerce strategy

    At the start of the year, retailer John Lewis announced some impressive year on year sales figures, along with the revelation that more than three quarters of its site traffic on Christmas Day came from mobile devices. Its profits continue to look very healthy, and mobile is an ever growing proportion of its sales.

    David Bowen/ Econsultancy- 6 readers -