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Wondering how efficient your ad spend is? Looking for tips to help you monitor and manage your retargeting campaigns more effectively? In this article, you’ll discover seven ways to organize, analyze ...
Using the right hashtags is the easiest way to increase the organic reach of your Instagram posts. Every time you add a hashtag to the caption of your post it appears in the feed of that hashtag, where it can be found in the “latest posts” section by anyone looking through that feed. If your post gets a lot of engagement fast it may even be promoted to the “top posts” section ...
In this post, we look at the Pinterest Pins that performed best last July to help you understand what you should be Pinning this month. We analyzed all of the Pins from Tailwind members from July of last year and Pinned the ones that received the most Repins to our 11 “trends” boards – one board for each of the 11 most popular Pinterest categories.
Imagine Instagram as a huge hotel full of guests. Your Instagram profile is just one of millions of rooms somewhere up on the twenty thousandth floor. Sure, your friends may stop in from time to time, but otherwise there’s not much going on. Where do you go to meet new people? Maybe even find new customers? Like any good hotel, Instagram has a ton of common spaces – ballroom ...
Pinterest is amazing at driving organic traffic to blogs – tons of it. For many of our members Pinterest the #1 or #2 source of referral traffic to their websites. If you’re a blogger looking to get more traffic to your website, then look no further than Pinterest and these tips from folks successfully driving traffic every day.
Instagram Hashtags are undoubtably one of the most effective ways to get more likes on Instagram. Hashtags help your posts get found by those who aren’t already following you, enabling you to expand your reach faster over time. If you aren’t using hashtags today then you aren’t getting as much engagement on your posts as you could be.
In our original study “How Often Should I Post to Instagram?” we discovered that accounts that increase the number of times they post to Instagram get significantly more likes and comments, more engagement per post, and grow their followers faster! The simple secret to faster growth on Instagram is this: you need to post every single day, minimum.
For this original study by Tailwind we took over 100,000 Instagram posts from a three month period and analyzed them to uncover how successful different accounts were when they changed the number of times they post to Instagram each day. We wanted to know how likes growth, follower growth, and engagement rate all change with different posting frequencies.
In this original study compiled by Tailwind for Instagram we analyzed over 60,000 Instagram posts and discovered all kinds of new statistics that will help you to hold successful Instagram contests that get more likes and comments than your regular posts and get you additional followers. What we discovered may shock you.
I’ve made my fair share of hiring mistakes over the years. In past jobs I’ve hired (and eventually had to fire) incompetents, slackers, and one seething gentleman whose eye twitched whenever he got angry. I’ve gotten better at hiring though, especially since I joined Tailwind. Of all of the places I’ve worked, Tailwind has the strongest hiring ethos, and the best results to show for it.
Some small businesses explode on Instagram, packing on followers by the thousand. In this blog post we look at some of the fastest growing accounts from Tailwind’s 100,000 members on the hunt for tips to help you grow too your following. If you own or market a small business you’re probably familiar with the struggle to grow your Instagram follower count.
More Engagement on Instagram With Less Effort Posting to Instagram consistently can be a real headache. As we researched how bloggers and marketers are going about managing their Instagram accounts today we discovered some startling inefficiencies and major headaches. Tailwind for Instagram sets out to help solve the three biggest issues that Instagram marketers face.
Social media marketing is only getting more important for modern marketers and bloggers. But how do you wrangle it into something manageable, cut through all the chaos and create a little order? Enter Tailwind’s 2017 Pinterest and Instagram content calendars. These free printable Instagram and Pinterest calendars help you to get your content ready for every seasonal trend a ...
Jillian Leslie loves her job, she comes alive when she talks about it. In one sense her job is one long party: every day her website CatchMyParty.com is the destination for thousands of people sharing and planning parties, and she gets to help them do it. Her big marketing secret, although she doesn’t make much of a secret of it, is Pinterest.
Professional Instagram marketers will tell you that they can usually tell in the first five minutes whether an Instagram post will perform well or not – whether that post will fly, or die. The Instagram algorithm favors posts that get a lot of likes and comments quickly, and it shows those post to more of the account’s followers, and potentially in the “top posts” section of hashtag feeds.
Yesterday I was talking to a friend who is considering applying for a job here at Tailwind. He asked me why I took the job of Director of Marketing and Growth back in July, and among the many things I told him was this…. Nearly every day somebody from Tailwind’s product development team talks at considerable length with one of our members, all of these conversations get writte ...
In this post we look at the Pinterest Pins that performed best last December to help you understand what you should be Pinning for Christmas and the New Year. We analyzed all of the Pins from Tailwind members from December of last year and Pinned the ones that received the most Repins to our 11 “trends” boards – one board for each of the 11 most popular Pinterest categories.
When it comes to getting traffic from a social network to your website, Pinterest is the best option for many businesses and blogs. It can send a truckload of referral traffic. In fact, it’s one of the highest sources of referring traffic on the internet! Pinterest users also have deep pockets. According to Shopify, buyers coming from Pinterest spend an average of $50 per order.
Wouldn’t it be great to see your Instagram posts light up with comments after you post them? Commenting on Instagram is powerful. It’s the only two-way interaction you can have on a post. It can be a great way to talk with your followers, but it’s also an often underused way to harness them to promote your content for you! Over the past three months I’ve been keeping an eye ...
Instagram post descriptions can’t contain links to websites With more than 500 million active monthly users and counting, every blogger and business owner wants to get traffic from Instagram to their website. But despite posting regularly and growing our like counts, actually getting people to click away from Instagram is hard. But it is possible to drive website traffic from Instagram.