- Our Blog
I recently wrote The Impatient Newbie’s Guide to Starting a Blog. If you’ve followed my advice, you took the time and spent the coins needed to at least get your own domain. No point in even talking about SEO if you didn’t. If you’re on Blogger or Weebly or Tumblr, you can leave the classroom. Don’t come back until you have your own domain.
Google has been busy, busy, busy with its Keyword Planner tool these past few weeks. The fun began in June, when several users complained that it was suddenly mandatory to have at least one active Adwords campaign to access the Keyword Planner. A few days of outrage later, Google clarified that this was a technical glitch and would be fixed. Oops. Hehe.
Call me lazy, but I’m going to throw stuff today. First, I’m going to throw a list at you. Yes, that means I don’t have to do the fancy writing I love so much. But, wait! Coming up with 111 easy tips to promote your blog takes time and effort. In fact, more effort than letting the words pour out. Just so you know that I’m not really being lazy. Second, I’m going to throw out a challenge.
In traditional media, the arts get lumped in with entertainment. Sports, which are just as much entertainment as movies or music, have their own section. Yet the arts are more popular than sports. You might have been fooled into thinking otherwise, perhaps because sports fans are louder. There are over 30 sports specialty TV channels in the United States alone. No such list exists for the arts.
Yesterday, you decided to start a blog. Tomorrow, you want your first post to go viral. I get it. You are eager. You are motivated. You are impatient. Tomorrow might be a bit ambitious to get that first post out, and certainly going viral isn’t easy. But there are ways to cut the time from Hey-I-want-to-blog to Yee-haw-look-at-my-first-post way down. This is your step-by-step guide.
What is SEO all about? I’ll bet nine out of ten webmasters will answer, “It’s about my Google rankings.” Well, yes, that’s the result you are shooting for. But what is the process? What does SEO do? And that’s where nine out of ten webmasters will say, “Ah…um…well…I dunno.” SEO is about optimizing.
When you first start out with the idea that, “Hey. Why don’t I start a blog?” you probably don’t think about project management. But if that idea blossoms into a business, even a part-time business, you’ll find yourself juggling. Consider just one blog post. Here are the aspects you need to consider: the idea writing sources publishing promotion SEO factors mone ...
It’s the biggest F in the FAQ of SEO. The most frequently asked newbie question: “How can I get my website indexed by Google?” The answer is simple. It will get indexed on its own if it’s any good and you do any promotion. As Neil Patel puts it, “You can take the ‘tortoise’ approach – just sit back and wait for it to happen naturally.
Some people say that we are entering a new age of SEO, that the tricks of the past will become the stuff of legend, and that we will be blazing a new trail through unchartered waters – possibly even the end of SEO altogether. Sound familiar? Well it’s not all that new a concept. People have been ringing the SEO-is-dead bell for years. Long live SEO. However two “facts” are clear.
One of the top factors that any business looks at when deciding what to promote or to improve is the return rate (which is NOT the same thing as the “rate of return”). The quantity of returns is a key indicator of customer satisfaction. If customers keep returning a toy or a gadget to the store, it most likely means that the product doesn’t work as expected or that it breaks easily.
If you are puzzled by the title of this post because you think you are up on the latest trends and are sure that “social selling” means selling on social media, be prepared to learn something. Social selling has a long, long history. In fact, Jesus used social selling. What? Are you saying that Jesus preached on Twitter and Facebook? Of course not.
TrueTwit marketing is evil genius was written by David Leonhardt, THGM professional SEO consultant. Why does every story have to have an evil genius? TrueTwit has done something visionary, but you’ll have to get past my rant first. I am impressed by something TrueTwit is doing these days, and has been for the past month, in the field of marketing.
Click Here! Two action words worth using was written by David Leonhardt, THGM professional SEO consultant. Some people will tell you to avoid linking with “Click here” as anchor text. But look what you would be missing. If you are old enough to remember the olden days when SEO was “a thing” – before it became something to carefully ignore with a studious sideways glance – we we ...
If it seems like life has been getting faster every day, that’s because it has. And if it seems like the Internet is getting faster every day, that’s because it is. We’ve moved from pedal boats to rocket ships. As the Internet speeds up, your competitors speed up, too. And that creates expectations on the part of your two most important audiences – your customers and visitor ...
It’s almost comical to imagine it, but there are still a ton of businesses that are not online. I know, right? That includes retailers. But it is never too late to get online and discover how the Internet can make your business take off, as Brian Young discovered. He got punched in the face, but you don’t have to take it that far to see why getting online makes good business sense.
Are you getting paid enough on client projects? was written by David Leonhardt, THGM professional SEO consultant. Do you track your time for client projects? Should you? And if so, how best to do it? Tracking the time you spend on a client’s project might be easy for you. Or it could be a nightmare. The more a person works in a silo, the easier it is.
Once you choose an email provider for your blog or business, you are pretty much committed. So best make a very informed decision before you sign on, says guest blogger Gail Gardner. Do you think all email providers are the same? There are some surprising differences. Choosing the best fit is important because moving an email list can result in losing a huge chunk of your subscribers.
Infographics as business tools was written by David Leonhardt, THGM professional SEO consultant. People think of Infographics as a viral Web tool, but they have a much wider application and a richer history. Recently, we have been creating Infographics for use in a variety of exciting offline applications, some of which I will be sharing today.
Want to get the attention of a blogger? Here are five rules, along with a little insight into my own reactions to the non-stop spam I get from people like you. Almost every day, somebody emails me offering to write a free post for this blog. Sometimes they offer a list of titles. Sometimes they tell me to name the topic, and they’ll write something for me.
Red is a powerful color, evoking passion and warnings, excitement and action. But is it a color you would want to identify your business? Would you want your logo in red? Would you want your main website colors to include red? Would you want to brand yourself red? In many cases, the answer is yes. In other cases, the answer is not.