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I had the pleasure of meeting Marc Benioff, CEO of Salesforce last week at Exact Target's Connections conference in Indianapolis. Together with other analysts from Gartner and Forrester, we were given some untethered access to him as well as to Scott McCorkle, CEO of Exact Target Marketing Cloud and Alex Dayon, President, Products at Salesforce.
As pharma and healthcare companies embrace the need for digital transformation, how can they ensure that they are set up for success? I was recently invited to speak at a Brand Innovation Summit in Princeton NJ. Senior representatives from a number of large Pharma and healthcare companies attended the session co-hosted by Hale Advisors and eXL Pharma.