Denise Wakeman

  • Lead Generation – 5 Easy Steps That Will Grow Your Prospect List

    I was taking a walk the other day, thinking about lead generation and how to express the concept and essential processes required to attract new leads for your business. What came to mind is fishing. It’s not an original metaphor and I don’t even like fishing, but I do understand what it takes to catch a fish and it’s a pretty good way to illustrate lead generation.

    Denise Wakeman/ Denise Wakeman- 17 readers -
  • How to Get Your Business Seen with Online Content

    In a recent interview on the Thriving Launch podcast, I addressed themes that will be familiar to you if you’re a regular reader of this blog…how to get seen with your online content. I talked about how to grow your following through adding value to your content and how having value and being clear on your message helps leverage your online presence.

    Denise Wakeman/ Denise Wakemanin Content- 13 readers -
  • How to Win More Attention with this Awesome Video Checklist

    In The Checklist Manifesto, Atul Gawande asserts that the simple checklist is the key to taming a high-tech economy. Malcolm Gladwell in his review of the manifesto says, “…he [Gwande] is really interested in a problem that afflicts virtually every aspect of the modern world–and that is how professionals deal with the increasing complexity of their responsibilities.

    Denise Wakeman/ Denise Wakemanin How To's- 15 readers -
  • Showing Up, Modeling, and Taking a Leap of Faith

    Life doesn’t always go as planned or expected. I’ve been running (actually “wogging”) since 2007. I’ve had my share of trips and aches and sprains, but never any serious injuries. The worst physical injury I’ve ever experienced was a torn ACL in my right knee in 2013 that happened as I was attempting to get out of a boat on Lago de Sandoval in the Peruvian Amazon.

    Denise Wakeman/ Denise Wakeman- 21 readers -
  • Are You Afraid of Doing Live Video?

    What’s stopping you from experimenting with live video for your business? I’ve been asking this question on various networks. It puzzles me that more people aren’t jumping onto the live video bandwagon. It’s never been easier to shoot and stream video. The only equipment required is your smartphone.

    Denise Wakeman/ Denise Wakemanin Social- 20 readers -
  • What Do You Do When Your Live Video Sucks?

    Have you ever published a blog post or status update, or video and then realized it was terrible? Maybe not the content, but the format or presentation of the content? What do you do? How do you handle it? In the case of live video, on Facebook, for example, you may not know the video sucked until after the fact. Like the video below. I’m sharing with you to share a lesson and a point.

    Denise Wakeman/ Denise Wakemanin Social Content- 20 readers -
  • How to Quickly Repurpose Your Facebook Live Videos

    Do you ever feel like you’re listening to a broken record when you are getting advice about social media marketing? How often have you heard and read that video is what you should be doing? Or, how important video is for connecting with your audience and that Facebook Live videos are the best way to get better visibility and reach on your Facebook page? Well, sometimes, the record isn’t broken.

    Denise Wakeman/ Denise Wakemanin Social Content How To's YouTube- 20 readers -
  • How to Kick Off Your Adventure in Social Media Marketing

    Social media marketing (a subset of digital marketing) is evolving at breakneck speed. When I started marketing on the web in 1996, hardly anyone had a website, much less an email address. Marketing on the web was referred to as “Internet marketing” then “online marketing.” Now we are more specific and refer to “digital marketing” and “social media marketing” as strategies, t ...

    Denise Wakeman/ Denise Wakemanin Social EMail How To's- 21 readers -
  • Your Digital Marketing Action Plan in 2017 [Survey]

    As I was contemplating the year to come, I wrote in my notes that I wanted to listen more to the people in my various online communities. I was thinking about the content I want to create (blog posts, videos, ebooks) as well as programs to offer in the next 6-12 months. Now, I could just create what I THINK you want to know what I think you SHOULD know. Or I could ask you.

    Denise Wakeman/ Denise Wakemanin Social- 30 readers -
  • Best Business Books in 2016 Recommended Just for You

    Last year I read an article somewhere (forgot to keep a link) by a woman who tracked all the books she read during the year. If I recall correctly, she had read 165 books in 2015! That’s astounding. And, it inspired me to start a spreadsheet to track the books I read in 2016. I’ve come nowhere close to 165 books… more like 52. My reading list is eclectic. From police thrillers to memoirs.

    Denise Wakeman/ Denise Wakeman- 19 readers -
  • 5 Ways to Use Text Images to Promote Your Content

    Whether you call them “text images” or “text pictures” or “image quotes,” using images with text is a content marketing trend that’s not going away anytime soon. You’ve probably noticed a lot of bloggers use text images to promote their content, particularly blog posts. I also recommend doing that, as I suggested when I published the Online Visibility Challenge (ongoing, take ...

    Denise Wakeman/ Denise Wakemanin Social Content- 34 readers -
  • Celebrate and Support Small Business! #ShopSmall

    On November 26, I’m celebrating and supporting Small Business Saturday® and all the small biz owners I know, love and work with! It’s a special day created so communities can show their love for small businesses both “brick and mortar” and virtual, like mine and most of my clients. And it wouldn’t be a celebration without people like you joining us! So mark your calendar for N ...

    Denise Wakeman/ Denise Wakeman- 34 readers -
  • Bloglovin test

    Denise Wakeman is a Digital Marketing Strategist. She hosts the popular video show and podcast, Adventures In Visibility. Denise is focused on helping small businesses and online entrepreneurs to optimize, leverage, and strategically use social marketing tools to gai ...

    Denise Wakeman/ Denise Wakeman- 11 readers -
  • Is Your Business Invisible? It’s Time to Boost Your Visibility!

    As I remind my clients from time to time, especially when they’re feeling overwhelmed with social marketing, if your business cannot be found online, then it’s like you’re invisible. And if you’re invisible, then your potential clients, the people you want to serve, will find someone else to work with, because there’s plenty of competition out there.

    Denise Wakeman/ Denise Wakeman- 28 readers -
  • How to Achieve Bestseller Status with Your First Book

    Over the last couple of years, I’ve had the privilege of working with several authors to build their audience and launch their first books. While each author’s book has done well, one client’s success stands out. On the one-year anniversary of her book’s publication, I asked Lisa Douthit if she would be willing to share what she did to achieve bestseller status with Wellness W ...

    Denise Wakeman/ Denise Wakemanin How To's- 28 readers -