denyse drummond-dunn

  • 7 Ways to Guarantee a Customer Centric Website

    I was recently reviewing some corporate CPG / FMCG websites and what a shock I got! These are organisations with the consumer in their actual name so they should be the most consumer-centric, right? Well yes of course! And yet few of them appear to take the consumer’s perspective when creating their websites.

    Marketing Technology Blog- 12 readers -