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This week, we gathered 50 executives from brands and technology companies from Germany, Europe and the United States in Berlin at Digiday’s first European brand summit. During the summit, brands met in working group meetings to discuss their greatest challenges: agencies, platform relationships and internal organization.
More than 200 executives from top publishing companies gathered this week at the Digiday Publishing Summit in Vail, Colorado, where they addressed the biggest challenges facing digital media. During town hall-style meetings and working groups, attendees focused on platform publishing, scaling video, new revenue streams and more.
This week, in Vail, Colorado, Digiday has gathered together 25 C-level executives from top publishers to discuss the challenges confronting digital media. The leaders split into three working groups to address the promise and perils of platforms, how to go beyond ads, and how to build direct connections with audiences.
The Digiday Confessions series provides a platform for people working in digital media to speak their minds with candor and without fear of repercussions. The Confessions aren’t just about titillating gossip, though. Nor are they a forum for axe grinding. By interviewing people well placed at various levels within media and marketing, we are able to paint a clearer picture of ...
The definitive Digiday guide to what's in and what's out for 2017 2 mins ago It’s almost 2017. And that ...
It’s Christmas morning for the nation’s brands, who will spend the day eagerly trying to one-up on another before, during and around the Super Bowl. Welcome to Digiday’s 2016 Super Bowl live blog, our annual tradition where we rate brand’s digital activity during the big game. We’ll get going around 6 p.m. EST. 1 p.m.
As another week winds down, it’s time to pause and reflect on the outrage that was. With the Vitriol-o-Meter, Digiday takes a weekly look back on the things that (justifiably or not) sent the Internet into a tizzy. Grumpy Cat’s reported net worth, for example, was worthy of an aneurism. Sometimes, however, there is surprisingly not enough outrage for the things that deserve it.
Welcome to the second installment of the Digiday Vitriol-o-Meter. The idea is simple: a look back at the week’s top media and marketing stories through the lens of how much outrage (warranted or not) they generated. Here’s how to read it: The Y-axis charts the level of outrage in the Internet zeitgeist generated by a given event — from “meh” (the shruggy emoticon at the bottom ...
Grab an ice bucket and load up the podcast machine — it’s the end of the year and we’re in a list-makin’ mood. But first, a moment to pause and reflect. This is a piece of “content” generated by a “newsroom,” after all. Digiday is a publisher but it is also a brand. You, too, are a brand. If everything is a brand, then everything is also a native ad for itself.
Welcome to the first installment of a new weekly feature we’re calling the Digiday Vitriol-o-Meter. The idea is simple: a look back at the week’s top media and marketing stories through the lens of how much outrage (warranted or not) they generated. Here’s how to read it: The Y-axis charts the level of outrage in the Internet zeitgeist generated by a given event — from “meh” ( ...