digital marketing depot

  • Google Analytics 360 & the Move to Enterprise Analytics

    As a digital marketer, odds are that you rely on digital analytics as a major part of your toolkit. With its massive adoption in the market, odds are also good that the tool you’re using is Google Analytics. But are you really getting the most out of your analytics platform? What’s more, have you outgrown it? Join our experts from Google and Cardinal Path to discover the adv ...

    Marketing Landin Google- 23 readers -
  • The Secret to Driving Facebook and Display Ad ROI

    Digital ad spend is now being evaluated and optimized on the basis of online-to-offline impact. And in today’s smartphone world, that means phone calls. Join digital advertising and call conversion experts from Brandmuscle and DialogTech to learn proven strategies that will improve ROI and help you acquire more customers from Facebook and display.

    Search Engine Landin Social SEO Display- 11 readers -
  • [Reminder] Webinar — National Brands & Local Search: Use Insights to Drive Actions

    With nearly one third of all mobile searches now related to location, the competition for visibility at the local level has heated up. Once a brand has submitted its data to data aggregators, then what? How can brands leverage performance metrics and data to measure their local search performance and take action on it? Join our SEO and local marketing experts for an in-depth ...

    Search Engine Landin SEO- 12 readers -
  • The Secret to Driving Facebook and Display Ad ROI

    Digital ad spend is now being evaluated and optimized on the basis of online-to-offline impact. And in today’s smartphone world, that means phone calls. Join digital advertising and call conversion experts from Brandmuscle and DialogTech to learn proven strategies that will improve ROI and help you acquire more customers from Facebook and display.

    Marketing Landin Social Paid Search Display- 11 readers -
  • National Brands & Local Search: Use Insights to Drive Actions

    National brands with hundreds – if not thousands – of locations face a daunting challenge. With nearly one third of all mobile searches now related to location, the competition for visibility at the local level has heated up. Once a brand has submitted its data to data aggregators, then what? How can brands leverage performance metrics and data to measure their local search ...

    Marketing Land- 13 readers -
  • [Live Webinar] Customer data: new strategies to keep it fresh and accurate

    Join data experts David M. Raab and John Hurley as they describe how Radius and its clients built a network of B2B business and contact information, and how you can create a new data source with unprecedented freshness, accuracy, and coverage. Attend this webinar and learn: how to measure – and improve — your current data quality. how network data creates better information at lower cost.

    Marketing Land- 13 readers -
  • [Reminder] Live webinar – Content Attribution: Identifying content that converts

    Content may be a critical part of your marketing toolkit, but do you know how it performs against your business goals? With content attribution, marketers can identify and double-down on the best performing content assets to generate a lift in conversion rates. Join our digital marketing and data science experts from Cardinal Path and Intel as they demonstrate how to use con ...

    Marketing Landin Content- 14 readers -