- Our Blog
OK, so you’ve finally done it: You’ve set up your business blog. It looks great and you’ve got the new-hire raring and ready to steamroll Google with a flurry of SEO-friendly entries. Simple as that – piece o’ cake, even. Right? … Well, not quite. Enter: the art of crafting a buyer persona. Here’s the 411: Though you can craft well-trafficked blog entries that will inevita ...