Edwyn Raine

  • Three Instagram accounts every marketer and designer should follow

    I have found it virtually impossible to find credible Instagram accounts around marketing and digital topics, why is this? For someone who works in social media, I was restrained to get involved with the Instagram hype. Having been a Twitter user since near launch, I regarded them as fairly similar products and didn’t really want to condemn myself to even more social network hours a day.

    Edwyn Raine/ Econsultancyin Social Twitter- 6 readers -
  • What makes WaterAid’s donation landing page so effective?

    Far too many charities overlook the importance of a conversion-friendly website when looking for donations or volunteers. If done right, a well-designed website has the potential to influence almost every visitor, regardless of their original intent. Essentially it will result in driving more users to important pages of a site and once there, converting them at a better rate.

    Edwyn Raine/ Econsultancy- 7 readers -