Eli Schwartz

  • 7 lessons to jump-start your digital marketing in Asia

    About a year and a half ago, I relocated from California to Singapore to take on the challenge of marketing SurveyMonkey’s portfolio of products across Asia. Living and working in a new region, I’ve been learning new ways of marketing, communicating and relating to different cultures. While my new role consisted of online marketing, offline promotions and some business devel ...

    Eli Schwartz/ Search Engine Land- 12 readers -
  • Is Google’s Search Market Share Actually Dropping?

    Last year, I conducted a comprehensive survey to discover the search engine preferences of internet users and learn who truly dominates the search market. All of the current search engine market share reporting entities (comScore, Hitwise, SimilarWeb and others) utilize technology-based tracking, and I wanted to see if a survey panel-based approach would yield the same results.

    Eli Schwartz/ Marketing Landin SEO Google- 20 readers -
  • Is Google’s Search Market Share Actually Dropping?

    Last year, I conducted a comprehensive survey to discover the search engine preferences of internet users and learn who truly dominates the search market. All of the current search engine market share reporting entities (comScore, Hitwise, SimilarWeb and others) utilize technology-based tracking, and I wanted to see if a survey panel-based approach would yield the same results.

    Eli Schwartz/ Search Engine Landin SEO Google- 17 readers -
  • Baidu Dives into Indonesia After Pulling Out of Japan

    At the end of March, Baidu, the dominant Chinese search engine, quietly pulled out of Japan. The exit from the Japanese market was so quiet that it took a full month for anyone to even notice that the search engine part of the website had been shuttered. In an interview with TechinAsia, Baidu admitted that they hadn’t even updated their index since 2013.

    Eli Schwartz/ Search Engine Journalin Paid Search SEO- 12 readers -
  • Baidu is Now a Mobile First Search Engine

    On October 29th, Baidu, China’s largest search engine, announced their Q3 earnings. In their earnings report, they declared that they had a “very strong quarter,” mostly as a result of mobile, which provided 36% of the total revenue, up from 30% in the previous quarter. Mobile Eclipses the Desktop Most newsworthy in the earnings report is that for the first time ever, mobile ...

    Eli Schwartz/ Search Engine Journalin Paid Search SEO Google- 8 readers -
  • Who’s Really Winning The Search War?

    Every month, comScore releases its U.S. search engine market share reports, and these reports are widely shared by media outlets as the definitive source of search engine penetration. Over the past couple of years, comScore reports have declared Google to be at a 65-68% market share, with most of the remainder divided up between Bing and Yahoo.

    Eli Schwartz/ Search Engine Landin SEO Google- 19 readers -
  • Google Updates “Right to Be Forgotten” Notification

    In late May, the European Court of Justice ruled that Google is required to remove results deemed to be “irrelevant” and “outdated.” In order to comply with this ruling, Google set up a form that allowed people to complain about specific results. To prevent fraudulent requests intended to manipulate search results, the form requires users to supply documentation verifying their identity.

    Eli Schwartz/ Search Engine Journalin Google- 10 readers -
  • Could DuckDuckGo Overtake Bing?

    In just a few days, Apple will be launching iOS 8, its latest version of the mobile operating system used on the iPhone. One of the new features in the operating system will be the ability for a user to select DuckDuckGo, the self-proclaimed “search engine that focuses on smarter answers, less clutter, and real privacy” as the iPhone iOS 8′s default search engine.

    Eli Schwartz/ Search Engine Landin SEO- 22 readers -
  • Right To Be Forgotten: Do Users Even Care?

    In the last few weeks, two monumental events related to Internet privacy caused the biggest uproar in discussions about personal privacy since Edward Snowden's revelations about the NSA. European Court of Justice ruled that Google must respect the "right to be forgotten" and at the request of private individuals remove "irrelevant" and "outdated" information.

    Eli Schwartz/ Search Engine Landin SEO- 20 readers -