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If you have any kind of online presence – as a brand, an organization, a thought leader – you’re already behind the times if you haven’t expanded that presence to include social media. Assuming you have, and given the billions of people active on various social platforms, what could be preventing your social shares from skyrocketing? There are various reasons: You’re putti ...
Some bloggers won't admit it, but they're addicted to stats. Perhaps you're "guilty" of the habit of constantly checking how many visitors you've had after publishing a new post; and then you feel down because you're not getting as much traffic as you expected. There are many factors that determine the success of a post in terms of earning traffic, shares and links.
Guest blogging has been very popular in recent years, as it offers bloggers endless benefits, such as the opportunity to build a positive reputation, get their brand in front of a new audience, earn hundreds or thousands of new loyal readers, and augment their SEO metrics. I don’t think I need to sell you on the advantages of guest blogging.
Having a loyal readership is key to achieving success as a blogger or online publisher. You may have the best blog in your niche or even the most useful posts, but what good are your efforts if you don’t have a steady stream of readers to appreciate your work? Even if your blog attracts 50,000 visitors per month, it doesn’t do you much good if your bounce rate is 100%.