gordana stok

  • 5 Things B2B Buyers Want Your Content To Do

    There’s nothing more powerful than speaking with real buyers to take the guesswork out of what content they find valuable. In 2014, I had the pleasure to interview over 100 business and IT executives across a variety of industries about their buying journey and what resources they consulted to guide their decision-making process.

    Content Marketing Institutein Content- 9 readers -