gordon campbell

  • Do’s & Don’ts When Pitching Your Digital Services

    Do’s & Don’ts When Pitching Your Digital Services Estimated reading time: 9 minutes, 58 seconds I started my career in digital marketing working agency side, and like many other digital marketers, I was often involved in proposals and sales pitches to try and win clients. The particular agencies I started with were extremely lean in terms of size but often punched abov ...

    State of Digitalin SEO- 12 readers -
  • Spider Traps: An SEO issue that even Google suffers from..

    Estimated reading time: 9 minutes, 28 seconds A spider trap is an incredibly common problem that can be found on websites of all sizes and can cause rankings to plummet and could even be considered a security issue.. Spider traps can affect your search engine rankings is because it reduces the ability for search engine spiders to crawl your site efficiently and wastes crawl equity.

    State of Digitalin Paid Search SEO Google- 15 readers -
  • PR Led Link Acquisition Techniques for SEO

    Estimated reading time: 8 minutes, 1 second We all know how difficult it can be to acquire high-quality backlinks to our websites. Gone are the days when you could simply go out and build as many links as possible without the worry that you will receive a slap from Google. Manual penalties for having blatantly manipulative link profiles are all too common, and of course, y ...

    State of Digitalin SEO Content- 20 readers -