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What is ad fraud? Ad fraud comes in all shapes and sizes and can’t be explained by one definition. The Joint Industry Committee for Web Standards released a report in 2015 to demystify the world of fraudulent advertising online. They listed 16 versions of ad fraud including: non-browser user behavior — activity that is not associated with human behavior; hidden ads — e.g.
Explore 360-degrees of immersive top-down freedom as you ride along with the 2016 Camaro Convertible on its inaugural drive. Make sure to watch on a compatible smartphone in the YouTube App, and drive the 360 camera by rotating your phone in any direction you choose. With no latches between you and the sky, the most innovative, fully electronic convertible top in its class ra ...
Online display marketing is confusing. It’s a never-ending list of platforms, funnels, features, acronyms and measurements to get your head around. To make matters more complicated, a new type of buying has risen in the past decade that lets you purchase ad space in real-time: programmatic buying.