Greg Sterling

  • Amazon is paying Alexa game developers. Will that expand to all skills categories?

    Voice analytics platform VoiceLabs recently launched audio ads, arguing that developers needed to get paid and Amazon wasn’t offering its own monetization. With ads only allowed in three categories — streaming radio, streaming music and news-flash briefings — how would that work? One way may be direct payments from Amazon. The company is currently paying game developers with high-usage skills.

    Greg Sterling/ Marketing Land- 7 readers -
  • Bing launches bots for local businesses

    Bots are coming to Bing in a big way. Through its Bot Framework, Microsoft is starting to integrate chatbots into search results — to make search more interactive and transactional. In April, Matt McGee spotted the appearance of chat functionality for selected Seattle-area restaurants. That is now rolling out officially (still only to restaurants) through Bing Places and the ...

    Greg Sterling/ Search Engine Landin SEO- 18 readers -
  • Report: Google planning to bring its Assistant to the iPhone

    Google’s developer conference kicks off tomorrow in Mountain View, Calif. One of the expected announcements, according to a Bloomberg report, is the expansion of AI and the Google Assistant to a range of other devices, including the iPhone: At the Google I/O conference this week, the Alphabet Inc. unit plans to bring it to at least three more places: iPhones, coffee tables and kitchens.

    Greg Sterling/ Search Engine Landin SEO Google- 11 readers -
  • What will Echo Show’s screen mean for the digital assistant device market?

    If Amazon had introduced the Echo Show before its original Echo speaker device, it might not have been as successful. It might have been seen as redundant or unnecessary — after all, people already have PCs and tablets and smartphones. But now that it’s here, I suspect it’s going to be very successful, especially given Amazon’s installed base and aggressive pricing.

    Greg Sterling/ Marketing Land- 19 readers -
  • Microsoft says it’s infusing AI into all of its products from Xbox to Office

    Microsoft wants to make AI available to all developers through its “intelligent cloud” and accessible to devices at the “intelligent edge.” At its Build developer conference in Seattle this morning, the company explained its vision, which is organized around the interaction of the cloud, data and devices. It offered a media preview of its keynote and announcements last night.

    Greg Sterling/ Marketing Land- 19 readers -
  • Amazon controls 70% of digital assistant device market [eMarketer]

    Amazon Echo, housing the Alexa intelligent agent According to a new analysis and forecast from eMarketer, Amazon owns 70 percent of the “Voice-Enabled Speaker Market.” The firm says that more than 35 million people in the US will use one of these stand-alone devices at least monthly in 2017. More broadly, 60 million in the US will use digital assistants on any device, incl ...

    Greg Sterling/ Marketing Land- 21 readers -
  • The Yext IPO and the triumph of local SEO

    SMX — Search Marketing Expo is the world’s largest search marketing conference series, with multiple events in the USA and Europe. Visit the Search Marketing Expo site to learn more: Pick your favorite event and attend! http ...

    Greg Sterling/ Search Engine Landin SEO- 17 readers -