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Last Weds (5 days ago at the time of writing) Niantic, Inc released Pokemon Go, an overnight sensation the likes of which no one could have predicted. The app, which let’s you catch Pokemon “in real life” is so addicting, you’d think Walter White was selling it. It is more than likely if you’re reading this, than you already know the deal.
Can I Rank is an online marketing tool based on a simple concept- data driven recommendations from opportunity to execution. This is a unique feature among such tools, and specifically provides insight into whether or not the desired outcomes are feasible (hence the name). This tool can help you, the marketer, set better expectations before kicking off any work with a new client.
Consumers have always wanted entertainment on an a-la carte basis. This has been a hot topic in the cable TV market for a while. Why pay for channels you don’t watch? This same concept led to the success of Netflix and other internet connected media sources for mere dollars per month. Additionally the success of skip-the-commercials technology is a must-have for many people, ...
It’s been a year and a half since writing how to do a quantitative content audit, so it would be an understatement to say this is overdue. The quantitative audit dealt strictly with objective analytics and page elements, utilizing various data sources to create an unbiased inventory. Now we move on to the qualitative content audit, which requires subjective views and expertise to provide value.
This post is from special guest Anthony Pensabene. Anthony is a cool guy, and this site hasn’t been updated in months! Online businesspeople have a lot to think about – online traffic and ongoing popularity. They need all.the.clicks. Yet, debate about required servers. Using a shared server is economical but a dedicated setup maintains during peak hours and periods of popu ...