Harrison Jones

  • 11 Things You Need to Know About Yandex SEO

    Yandex is Russia’s most popular search engine with a 62% market share, and also has a stronghold in Poland, Ukraine, Kazakhstan, Belarus, and Turkey. Google is still a major stakeholder in the Russia market, but if you are marketing in Russia, you should optimize for Yandex first, Google second. Yandex has several SEO requirements that differ from other search engines, which ...

    Harrison Jones/ Search Engine Journalin Social SEO Google- 11 readers -
  • 21 Metrics For Monitoring SEO Health

    Monitoring SEO health is vital to maintaining a successful search program. Slips in performance can happen at the drop of a dime, and waiting until the next monthly report to come out before discovering poor performance can be devastating to your program. There are several SEO health metrics you should be monitoring daily or weekly to be more proactive about tackling issues ...

    Harrison Jones/ Search Engine Landin SEO- 40 readers -
  • Beyond A/B Testing: Strategic Conversion Optimization For B2B Websites

    When it comes to conversion rate optimization (CRO) for B2B sites, A/B testing is a great place to start — but it's only one tactic in what should be a site-wide strategy. B2C and e-commerce sites are largely focus on improving their product pages to boost transactions. However, as I mentioned in my previous article about the relationship between organic search and conversion ...

    Harrison Jones/ Search Engine Landin SEO- 21 readers -