heather hopkins

  • Five strategies for agile marketing

    While some may cringe at the word, we all know we need to be more agile. Econsultancy recently hosted a roundtable event on Digital Transformation. The following were five strategies put forward by attendees for becoming a more agile marketing organisation... Prototype Ash Roots of Direct Line Group spoke at the event and told of his team's approach to creating prototypes tha ...

    Econsultancy- 12 readers -