james bavington

  • The 10 commandments of local SEO landing pages

    An often essential – yet sometimes feared strategy for small, local businesses is the creation of ‘local landing pages’. Or as I used to call them ‘area coverage pages’. Unlike brick-and-mortar premises pages (which Google recommend building for each location), local landing pages are designed to help businesses rank for towns and cities in which they don’t actually have a phy ...

    State of Digitalin Paid Search SEO- 10 readers -