james scherer

  • 4 Ways to Beat the Instagram Algorithm

    Does Instagram’s algorithm have you worried? Are you looking for proven tactics to increase your visibility in the Instagram news feed? In this article, you’ll discover how four of the most successful companies on Instagram are responding to the algorithm change, and how your business can do the same. Discover four ways to beat the Instagram algorithm.

    Social Media Examiner- 10 readers -
  • 9 Visual Tools to Create Awesome Social Media Images

    Do you want to create professional-grade social media visuals? Are you looking for budget-friendly tools to help? Visual content can increase your visibility on social media and support your branding. In this article, you’ll discover nine free tools to help you create beautiful visual content for your social media profiles.

    Social Media Examinerin Social- 14 readers -
  • Smarter Visitors Demand Smarter Marketing (Case Study)

    Our target market is smart, and getting smarter. They’re informed, and we need to design for that. Sometimes an informed target market is awesome, like when a prospective client on chat knows exactly what she wants from your business and you’re totally able to do it. Or it can suck, like when you use a statistic from 2013 in an article and an outspoken reader informs you it wa ...

    The Daily Egg- 9 readers -
  • Transparency Reveals Great Content Opportunity

    On Sept. 25, 2013, Alex Turnbull of Groove published the following paragraph in the first article of the Journey to $500,000 A Month blog: What we’re going after with this blog is a different perspective. A view from the driver’s seat, with actionable takeaways that you can put directly into your Basecamp project or Trello board to test in your own start-up.

    Content Marketing Institutein Social Content- 4 readers -
  • 3 Strategies to Stand Out From the Content Creation Crowd

    I wish I could say that standing out from the content creation crowd is something that I excel at, but I can’t. I like to think I write intelligently, quickly, and well, but all that does is make me a pretty good content marketer. It doesn’t make me a content marketer who stands out from the crowd. So perhaps I need a special something. Perhaps we all do. Your competitors are creating content.

    Content Marketing Institutein Social SEO EMail Content- 17 readers -